Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.
The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.
| Rank | Agency Network | Network | Region | Points |
|---|---|---|---|---|
| 1 | Mindshare Worldwide | WPP | Global | 1373.2 |
| 2 | EssenceMediacom | WPP | Global | 1123.6 |
| 3 | Leo Burnett | Publicis Groupe | Global | 864.7 |
| 4 | GroupM | WPP | Global | 862.7 |
| 5 | Ogilvy | WPP | Global | 809.5 |
| 6 | IPG Mediabrands | Interpublic Group | Global | 805.2 |
| 7 | VML | WPP | Global | 728.8 |
| 8 | Wavemaker | WPP | Global | 709.0 |
| 9 | PHD Worldwide | Omnicom Group | Global | 694.4 |
| 10 | Publicis Worldwide | Publicis Groupe | Global | 669.9 |
| 11 | Dentsu International | Dentsu | Global | 638.2 |
| 12 | OMD Worldwide | Omnicom Group | Global | 624.5 |
| 13 | Spark Foundry | Publicis Groupe | Global | 456.5 |
| 14 | Havas Media Group | Havas Group | Global | 446.5 |
| 15 | Zenith | Publicis Groupe | Global | 405.9 |
| 16 | MullenLowe Group | Interpublic Group | Global | 271.1 |
| 17 | Publicis Media | Publicis Groupe | Global | 263.0 |
| 18 | Serviceplan | Global | 239.6 | |
| 19 | Starcom | Publicis Groupe | Global | 208.6 |
| 20 | DDB Worldwide | Omnicom Group | Global | 168.8 |
| 21 | Omnicom Media Group | Omnicom Group | Global | 164.2 |
| 22 | TBWA Worldwide | Omnicom Group | Global | 149.7 |
| 23 | BBDO Worldwide | Omnicom Group | Global | 145.5 |
| 24 | Future Creative Network | Global | 145.2 | |
| 25 | Hakuhodo | Hakuhodo DY Group | Global | 122.4 |
| 26 | McCann Worldgroup | Interpublic Group | Global | 116.8 |
| 27 | T&P | WPP | Global | 104.6 |
| 28 | Monks | Global | 96.9 | |
| 29 | LEO Digital Network | Global | 85.4 | |
| 30 | BBH | Publicis Groupe | Global | 81.5 |
| 31 | Accenture Song | Accenture | Global | 80.5 |
| 32 | GUT | Global | 80.5 | |
| 33 | M&C Saatchi | Global | 68.8 | |
| 34 | Cheil Worldwide | Global | 52.1 | |
| 35 | BlueMedia | Global | 51.3 | |
| 36 | FCB | Interpublic Group | Global | 48.4 |
| 37 | Havas Creative Group | Havas Group | Global | 44.6 |
| 38 | AKQA | WPP | Global | 44.1 |
| 39 | Extend Group | Global | 40.2 | |
| 40 | MetropolitanRepublic | Global | 40.1 | |
| 40 | Point Group | Global | 40.1 | |
| 42 | RealWorks | Global | 32.2 | |
| 43 | Enero Group | Global | 32.1 | |
| 44 | Avatar Agency Group | Global | 29.1 | |
| 45 | Saatchi & Saatchi | Publicis Groupe | Global | 28.9 |
| 47 | FAB | Global | 24.2 | |
| 46 | FSB Holding | Global | 24.2 | |
| 48 | Volare Advertising Network | Global | 16.9 | |
| 49 | thenetworkone | Global | 16.2 | |
| 50 | Digitas | Publicis Groupe | Global | 16.0 |
| 51 | 72andSunny | Stagwell | Global | 13.0 |
| 52 | Stink Group | Global | 12.5 | |
| 53 | Allison | Stagwell | Global | 12.1 |
| 54 | Inside Ideas | Global | 12.0 | |
| 55 | MSLGroup | Publicis Groupe | Global | 8.6 |
| 56 | The Brandtech Group | Global | 8.4 | |
| 57 | MMGY Global | Global | 8.3 | |
| 59 | DAC | Hakuhodo DY Group | Global | 8.1 |
| 58 | Goldbach Group | Global | 8.1 | |
| 60 | Porter Novelli | Omnicom Group | Global | 8.0 |
| 61 | YouNet Group | Global | 4.4 | |
| 62 | Mutato | Global | 4.0 |