Top Agency Networks Global 2024
EssenceMediacom
Overall rank
#2
Points
1123.6
Awards won
83
Finalists
56
Best in Show
1
Gold
22
Silver
38
Bronze
22
Finalist
56
Campaigns and Awards 2024
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Skittles Thematic Campaign: Jump into the Rainbow | Skittles | Mars | EssenceMediacom | China | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties APAC | Bronze |
| World's first Ultraman-themed Gaokao experience | Snickers | Mars | EssenceMediacom | China | Brand Experience | Smarties APAC | Finalist |
| TATA Children’s Day Relaunch | Tata | Tata Group | EssenceMediacom | China | Creator / Influencer / Celebrity Marketing | Smarties APAC | Finalist |
| Shell's AI-Driven Campaign to Eco-Mobility | Shell | Shell | EssenceMediacom | China | AI-Driven Creative Excellence | Smarties APAC | Finalist |
| Dulux’s Dual IPs & Idols Amid Economic Slowdown | Dulux | AkzoNobel | EssenceMediacom | China | Creator / Influencer / Celebrity Marketing | Smarties APAC | Silver |
| Nostalgia & Newness at The Wonderful Grocery Store | Minute Maid | The Coca-Cola Company | EssenceMediacom | China | Omnichannel Marketing | Smarties APAC | Gold |
| Asking China to Slow Down and Taste the Sweetness | Authentic Tea House | The Coca-Cola Company | EssenceMediacom | China | Real Time Marketing | Smarties APAC | Silver |
| Coca-Cola No Sugar – Diehards Assemble! | Coca-Cola | The Coca-Cola Company | EssenceMediacom | China | Cross Digital Media Marketing | Smarties APAC | Gold |
| Taste the Future with Coca-Cola Creations Y3000 | Coca-Cola | The Coca-Cola Company | EssenceMediacom | China | Brand Experience | AI-Driven Creative Excellence | Smarties APAC | Gold, Bronze |
| 1982 Sprite: A Meme Come True | Sprite | The Coca-Cola Company | EssenceMediacom | China | Social Media Marketing | Integrated Ecommerce Innovation & Live Streaming | Smarties APAC | Gold (2) |
| Bia SaiGon - Catch the dragon, Unleash the Fortune | Bia Saigon | ThaiBev | EssenceMediacom | Vietnam | Gaming, Gamification & E-Sports | Customer (CX) / User Experience (UX) & Design | WEB 3.0 Technologies Marketing | Smarties X | Gold, Bronze (2) |
| Coca-Cola Foodmarks | Coca-Cola | The Coca-Cola Company | EssenceMediacom | Vietnam | Best In Show | Brand Experience | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties X | Best in Show, Gold (2) |
| Elevating Connections: The Daha Daha Journey | Daha Daha | The Coca-Cola Company | EssenceMediacom | Turkey | Data Insights / Contextual Marketing | Smarties X | Finalist |
| Fan, Fanta, Fantastic | Fanta | The Coca-Cola Company | EssenceMediacom | Germany | Creator / Influencer / Celebrity Marketing | Smarties X | Finalist |
| Gold Peak Tea Lens | Gold Peak | The Coca-Cola Company | EssenceMediacom | US | Social Media Marketing | Smarties X | Bronze |
| Google Play Game Awards | Alphabet | EssenceMediacom | US | Gaming, Gamification & E-Sports | Smarties X | Finalist | |
| Pixel Represents | Alphabet | EssenceMediacom | US | Diversity? & ?Inclusion | Brand Purpose / Activism | Smarties X | Silver, Finalist | |
| Twiggy Full Circle | eBay | eBay | EssenceMediacom | US | Creator / Influencer / Celebrity Marketing | Smarties X | Gold |
| Vestel x Asl? Filinta Attention | Vestel | Zorlu Holding | EssenceMediacom | Turkey | Programmatic | Smarties X | Silver |
| Aspirin, The Official Sponsor of Fans' Hearts | Aspirin | Bayer Group | EssenceMediacom | US | Brand Experience | Smarties North America | Silver |
| Chrome Speed Challenge | Alphabet | EssenceMediacom | US | Creator / Influencer / Celebrity Marketing | Social Media Marketing | Smarties North America | Silver, Finalist | |
| Gold Peak Tea Lens | Gold Peak | The Coca-Cola Company | EssenceMediacom | US | Brand Experience | Social Media Marketing | Smarties North America | Finalist (2) |
| Google Play Game Awards | Alphabet | EssenceMediacom | US | Gaming, Gamification & E-Sports | Smarties North America | Silver | |
| Met Gala Debut | eBay | eBay | EssenceMediacom | US | Social Media Marketing | Smarties North America | Silver |
| Pixel Represents | Alphabet | EssenceMediacom | US | Diversity? & ?Inclusion | Brand Purpose / Activism | Social Impact Marketing | Smarties North America | Bronze, Finalist (2) | |
| Side HUnited Statestlers | Ally Financial | Ally Financial | EssenceMediacom | US | Short or Long Form Video | Smarties North America | Silver |
| Twiggy Full Circle | eBay | eBay | EssenceMediacom | US | Creator / Influencer / Celebrity Marketing | Smarties North America | Gold |
| Elevating Connections: The Daha Daha Journey | Daha Daha | The Coca-Cola Company | Essencemediacom | Turkey | Instant Impact / Promotion | Data Insights / Contextual Marketing | Smarties Europe | Gold, Finalist |
| #MyScarMyStory #HealingTattoos - Choose your story | Bepanthen | Bayer Group | EssenceMediacom | Germany | Brand Purpose / Activism | Social Impact Marketing | Diversity? & ?Inclusion | Smarties DACH | Silver (2), Finalist |
| Coca-Cola AI Dall-E collab -Diwali/Christmas | Coca-Cola | The Coca-Cola Company | EssenceMediacom | India | AI-Powered Audience Engagement | Smarties India | Finalist |
| Google Search - "Bolne Se Sab Hoga" | Alphabet | EssenceMediacom | India | Social Impact Marketing | Diversity? & ?Inclusion | Brand Purpose / Activism | Smarties India | Bronze (2), Finalist | |
| Google Search with your voice, eyes and fingertips | Alphabet | EssenceMediacom | India | Brand Experience | Product and / or Service Launch | Smarties India | Finalist (2) | |
| India’s 1st Voice Enabled brand experience on OTT | Alphabet | EssenceMediacom | India | Data Insights / Contextual Marketing | Personalization | Smarties India | Silver, Finalist | |
| Offline (OOH) to Online (Social) Search Movement | Alphabet | EssenceMediacom | India | Social Media Marketing | Smarties India | Silver | |
| Stay at the latest addition to MMT Homestays – Big | MakeMyTrip | MakeMyTrip | EssenceMediacom | India | Brand Experience | Smarties India | Finalist |
| Thums Up Utha Apni Side Bata | Thums Up | The Coca-Cola Company | EssenceMediacom | India | Real Time Marketing | Smarties India | Silver |
| Unveiling the Future of Possibilities with Pixel 8 | Alphabet | EssenceMediacom | India | Omnichannel Marketing | Smarties India | Finalist | |
| Your Stage; Your Story | Coke Studio | The Coca-Cola Company | EssenceMediacom | India | Omnichannel Marketing | Cross Digital Media Marketing | Smarties India | Silver, Finalist |
| Enfagrow Essential Unlocks Relevance In One Tap | Enfamil | Reckitt | EssenceMediacom | Indonesia | Customer (CX) / User Experience (UX) & Design | Smarties Indonesia | Finalist |
| Pantene Pinky Promise: Sekarang untuk Selamanya | Pantene | Procter & Gamble | EssenceMediacom | Indonesia | Short or Long Form Video | Instant Impact / Promotion | Smarties Indonesia | Silver, Bronze |
| Bold Gen-Z Leads Self-Discovery with Globe Prepaid | Globe Telecom | Globe Telecom | EssenceMediacom | Philippines | Instant Impact / Promotion | Smarties Philippines | Silver |
| Continuous Pursuit for Greater with Globe | Globe Telecom | Globe Telecom | EssenceMediacom | Philippines | Short or Long Form Video | Smarties Philippines | Finalist |
| Creating Moments In Gen Zs Everyday Life | Globe Telecom | Globe Telecom | EssenceMediacom | Philippines | Brand Experience | Gaming, Gamification & E-Sports | Smarties Philippines | Finalist (2) |
| Globe Team Tayo Voice Activation | Globe Telecom | Globe Telecom | EssenceMediacom | Philippines | Product and / or Service Launch | Smarties Philippines | Finalist |
| Globe, A Greater Life Together | Globe Telecom | Globe Telecom | EssenceMediacom | Philippines | Cross Digital Media Marketing | Smarties Philippines | Bronze |
| Leveling Up Our Gen Z Targeting Game with Go+99 | Globe Telecom | Globe Telecom | EssenceMediacom | Philippines | Programmatic | Smarties Philippines | Gold |
| TM Drives App Interest With Gamification on Mobile | TM | Globe Telecom | EssenceMediacom | Philippines | Gaming, Gamification & E-Sports | Smarties Philippines | Bronze |
| Bia SaiGon - Catch the dragon, Unleash the Fortune | Bia Saigon | ThaiBev | EssenceMediacom | Vietnam | WEB 3.0 Technologies Marketing | Smarties Vietnam | Silver |
| Coca-Cola 4 Million Fomotion | Coca-Cola | The Coca-Cola Company | EssenceMediacom | Vietnam | Data Insights / Contextual Marketing | Smarties Vietnam | Silver |
| Coca-Cola Foodmarks | Coca-Cola | The Coca-Cola Company | EssenceMediacom | Vietnam | Personalization | Brand Experience | Omnichannel Marketing | Cross Digital Media Marketing | O2O / New Retail / Innovative & New Tech Sales Channels | Product and / or Service Launch | Short or Long Form Video | Smarties Vietnam | Gold, Silver (3), Bronze, Finalist (2) |
| Green Farm - Sustainability as differentiator | Vinamilk | Vinamilk | EssenceMediacom | Vietnam | Social Impact Marketing | Smarties Vietnam | Finalist |
| Nutriboost: New Flavors for the GenZ Curious | Nutriboost | The Coca-Cola Company | EssenceMediacom | Vietnam | Creator / Influencer / Celebrity Marketing | Smarties Vietnam | Silver |
| Ông Th? Childhood Museum - Nostalgia marketing | Vinamilk | Vinamilk | EssenceMediacom | Vietnam | Short or Long Form Video | Social Media Marketing | Smarties Vietnam | Bronze, Finalist |
| P&G: GenZ in Charge - Unmissable Shopportunity | Procter & Gamble | Procter & Gamble | EssenceMediacom | Vietnam | Integrated Ecommerce Innovation & Live Streaming | Instant Impact / Promotion | Smarties Vietnam | Silver, Bronze |
| Durma Devam Et Melissa Vargas Kampanyas? | Supradyn | Bayer Group | EssenceMediacom | Turkey | Creator / Influencer / Celebrity Marketing | Smarties Turkey | Finalist |
| adidas ile Spotify'da 3D Originals Deneyimi | adidas | adidas | Essencemediacom | Turkey | Customer (CX) / User Experience (UX) & Design | Smarties Turkey | Finalist |
| Coca-Cola MadeinMadeby Campaign | Coca-Cola | The Coca-Cola Company | EssenceMediacom | Turkey | Data Insights / Contextual Marketing | Smarties Turkey | Finalist |
| Fanta Fest 2024 | Fanta | The Coca-Cola Company | EssenceMediacom | Turkey | Instant Impact / Promotion | Smarties Turkey | Finalist |
| Vestel Retro Serisi Asl? Filinta Attention Case | Vestel | Zorlu Holding | EssenceMediacom | Turkey | Programmatic | Smarties Turkey | Silver |
| Coca-Cola Creations Wozzaah | Coca-Cola | The Coca-Cola Company | EssenceMediacom | South Africa | Social Impact Marketing | Creator / Influencer / Celebrity Marketing | Smarties Sub-Saharan Africa | Gold, Finalist |
| Qiddiya Global Launch | Qiddiya | Government of Saudi Arabia | EssenceMediacom | Saudi Arabia | Omnichannel Marketing | Cross Digital Media Marketing | Digital Out-of-Home (DOOH) | Omnichannel Marketing | Brand Experience | Data Insights / Contextual Marketing | Smarties KSA | Gold (3), Silver (2) |
| I See Coke | Coca-Cola | The Coca-Cola Company | EssenceMediacom | Saudi Arabia | Experimental / Innovation Technology | Smarties KSA | Gold |
| Supply Chain Hurdles to Record Sales: PS5's Secret Formula! | PlayStation | Sony | EssenceMediacom | Saudi Arabia | Product and / or Service Launch | Real Time Marketing | Gaming, Gamification & E-Sports | Data Insights / Contextual Marketing | Experimental / Innovation Technology | Smarties MENA | Finalist (5) |
| Stalk & Pop- Action Based Audiences | Coca-Cola | The Coca-Cola Company | EssenceMediacom | United Arab Emirates | Contextual and Geo Targeting | Smarties MENA | Finalist |
| Qiddiya Global Launch | Qiddiya | Government of Saudi Arabia | EssenceMediacom | Saudi Arabia | Brand Experience | Digital Out-of-Home (DOOH) | Cross Digital Media Marketing | Data Insights / Contextual Marketing | Smarties MENA | Bronze (2), Finalist (2) |
| Coca-Cola's Cheat meals campaign powered by ABA | Coca-Cola | The Coca-Cola Company | EssenceMediacom | United Arab Emirates | Data Insights / Contextual Marketing | Smarties MEA | Finalist |
| World's First City Built for Play | Qiddiya | Government of Saudi Arabia | EssenceMediacom | Saudi Arabia | Cross Digital Media Marketing | Data Insights / Contextual Marketing | Brand Experience | Social Media Marketing | Short or Long Form Video | Innovative Use of AI in Advertising | Smarties MEA | Silver (2), Finalist (4) |
| Elevating Connections: The Daha Daha Journey | Daha Daha | The Coca-Cola Company | EssenceMediacom | Turkey | Instant Impact / Promotion | Smarties MEA | Finalist |
| Fanta Fest 2024 | Fanta | The Coca-Cola Company | EssenceMediacom | Turkey | Instant Impact / Promotion | Smarties MEA | Finalist |
| adidas Originals Trefoil A pair of classics with a thousand echoes | adidas Originals | adidas | EssenceMediacom | China | Cross Platform - All media | Smarties China | Bronze |
| Coca-Cola Y3000 - 3000 Years in the Future, Imagination Without Boundaries | Coca-Cola | The Coca-Cola Company | EssenceMediacom | China | AI Marketing | Brand Experience | Smarties China | Gold, Bronze |
| Coca-Cola's incredible summer release event | Coca-Cola | The Coca-Cola Company | EssenceMediacom | China | Creator/ Influencer Marketing | Smarties China | Silver |
| Data Fusion Brings Actual Business Results to Brands | Coca-Cola | The Coca-Cola Company | EssenceMediacom | China | Data Insights | Smarties China | Gold |
| Chunyue Soda: Add a Little Balance After Meals | Ice Dew | The Coca-Cola Company | EssenceMediacom | China | Data Insights | Smarties China | Bronze |
| Drink Minute Maid during the Chinese New Year, every village loves this flavor | Minute Maid | The Coca-Cola Company | EssenceMediacom | China | Cultural Innovation/Innovation/Brand Crossover | Smarties China | Silver |
| PlayStation Playmakers Gathering Stars to Play the Next Generation | PlayStation | Sony | EssenceMediacom | China | Gaming, Gamification & E-Sports | Smarties China | Silver |
| Rainbow Candy Theme Marketing: Jump into the rainbow and eat the rainbow | Skittles | Mars | EssenceMediacom | China | Brand Experience | O2O / New Retail / Innovative Sales Channels | Smarties China | Silver, Bronze |
| A bottle of 82-year-old Sprite is no longer a joke | Sprite | The Coca-Cola Company | EssenceMediacom | China | CX Marketing | Product / Service Launch | Social Impact Marketing | Smarties China | Gold (2), Silver |
| Enfagrow A+: Unlocking Relevance via KOLs | Enfamil | Reckitt | EssenceMediacom | Indonesia | Creator / Influencer / Celebrity Marketing | Smarties Indonesia | Finalist |
| Gentle Care - Brilliant Digestion Educator | Enfamil | Reckitt | EssenceMediacom | Indonesia | Small Budget, Big Impact | Data Insights / Contextual Marketing | Smarties Indonesia | Silver (2) |
| BIA SAI GON: EPIC DRAGON BRINGS EPIC PROSPERITY | Bia Saigon | ThaiBev | EssenceMediacom | Vietnam | Social Media Marketing | Smarties Vietnam | Silver |
| Ahhhraoke - Gamifying The Master Channel | Coca-Cola | The Coca-Cola Company | EssenceMediacom | Vietnam | Customer (CX) / User Experience (UX) & Design | Instant Impact / Promotion | Gaming, Gamification & E-Sports | Smarties Vietnam | Silver, Finalist (2) |
| Tet: From Family Trial to Family Bonding | Coca-Cola | The Coca-Cola Company | EssenceMediacom | Vietnam | Customer (CX) / User Experience (UX) & Design | Gaming, Gamification & E-Sports | Omnichannel Marketing | Smarties Vietnam | Bronze (2), Finalist |
| Local Dragon Rises Above Global Giants | Bia Saigon | ThaiBev | EssenceMediacom | Vietnam | Brand Experience | Smarties Vietnam | Finalist |