Top Agency Networks Global 2024
Publicis Media
Overall rank
#17
Points
263.0
Awards won
18
Finalists
15
Best in Show
0
Gold
3
Silver
5
Bronze
10
Finalist
15
Campaigns and Awards 2024
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Abbott Ecom Saga | Abbott | Abbott | Publicis Media | Malaysia | Integrated Ecommerce Innovation & Live Streaming | Smarties APAC | Finalist |
| Kiehl's Trash to Art- Connecting with Gen-Z | Kiehl's | L'Oréal | Publicis Media | Malaysia | Brand Purpose / Activism | Smarties APAC | Finalist |
| Aashirvaads Data-Driven Approach to Premiumization | Aashirvaad | ITC | Performics | India | Data Insights / Contextual Marketing | Customer Journey Marketing - Lead Generation / CRM | Smarties India | Silver, Bronze |
| ITC Masterchef’s Snacking Revolution #AbKoiBhiChef | ITC Master Chef | ITC | Performics | India | Instant Impact / Promotion | Smarties India | Gold |
| Truly 'Open' By Axis Bank | Axis Bank | Axis Bank | Performics | India | Cross Digital Media Marketing | Smarties India | Bronze |
| UnionBank’s Data-Powered Social Media Success | UnionBank | UnionBank | Performics | Philippines | Social Media Marketing | Smarties Philippines | Finalist |
| First Infinity Launch - Don't stop get refreshed | First Chewing Gum | Mondelez International | Publicis Media | Turkey | Product and / or Service Launch | Smarties Turkey | Finalist |
| STING NEO HUNTING ADVENTURE | Sting | PepsiCo | Publicis Media | Vietnam | WEB 3.0 Technologies Marketing | Smarties APAC | Silver |
| LAY'S SMILE IS THE NEW YEAR FORTUNE | Lay's | PepsiCo | Publicis Media | Vietnam | Cross Digital Media Marketing | Personalization | AI-Powered Audience Engagement | Smarties APAC | Bronze, Finalist (2) |
| ROCKSTAR BRO-CODE | Rockstar | PepsiCo | Publicis Media | Vietnam | Customer Journey Marketing - Lead Generation / CRM | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties APAC | Gold, Silver |
| LET AI TAKE YOU HOME THIS T?T | Pepsi | PepsiCo | Publicis Media | Vietnam | AI-Powered Audience Engagement | Cross Digital Media Marketing | Innovative Use of AI in Advertising | Smarties X | Bronze (2), Finalist |
| ROCKSTAR BRO-CODE | Rockstar | PepsiCo | Publicis Media | Vietnam | Customer Journey Marketing - Lead Generation / CRM | Smarties X | Silver |
| BEING A BREADWINNER, I DARE NOT TO GET TIRED | Suntory | Suntory | Publicis Media | Vietnam | Brand Purpose / Activism | Smarties Vietnam | Bronze |
| GET OUT FOR LIFE | 7Up | PepsiCo | Publicis Media | Vietnam | Customer (CX) / User Experience (UX) & Design | WEB 3.0 Technologies Marketing | Smarties Vietnam | Bronze, Finalist |
| LAY'S SMILE IS THE NEW YEAR FORTUNE | Lay's | PepsiCo | Publicis Media | Vietnam | Brand Experience | AI-Powered Audience Engagement | Social Media Marketing | Personalization | AI-Driven Creative Excellence | Smarties Vietnam | Silver, Bronze, Finalist (3) |
| LAY'S: THE IRRESTIBLE LAST PIECE | Lay's | PepsiCo | Publicis Media | Vietnam | Cross Digital Media Marketing | Brand Experience | Smarties Vietnam | Bronze, Finalist |
| ROCKSTAR BRO-CODE | Rockstar | PepsiCo | Publicis Media | Vietnam | Brand Experience | Cross Digital Media Marketing | Smarties Vietnam | Finalist (2) |
| STING NEO HUNTING ADVENTURE | Sting | PepsiCo | Publicis Media | Vietnam | WEB 3.0 Technologies Marketing | Smarties Vietnam | Bronze |
| Uplifted Breadwinners as real winners in Society | BOSS Coffee | Suntory | Publicis Media | Vietnam | Social Impact Marketing | Smarties APAC | Finalist |
| Uplifted Breadwinners as real winners in Society | BOSS Coffee | Suntory | Publicis Media | Vietnam | Social Impact Marketing | Smarties Vietnam | Gold |