Latin America | MMA Global

Regional Executive Committee

Chair Regional:

Guilherme Martins

VP de Marketing

Diageo
Vice Chair:

Alberto Pardo

Founder & CEO

Adsmovil
Chair Brasil:

Renata Vieira

VP Marketing

Mondelez
Chair Argentina:

Carolina Wood

Directora de Marketing

Raízen Argentina
Chair Emeritus:

Gustavo Aguiar

CMO South America Marketing

GM
At Large:

Pedro Del Priore

Partner & CEO

Agência Ginga
At Large:

Eduardo Vieira

CMO

Softbank
At Large:

André Scaciota

Chief Media Officer

WMcCann
MMA:

Fabiano Lobo

CEO LATAM

MMA

Regional Board of Directors

Bruno Almeida

Founder & CEO

US Media
Guilherme Arruda

Sr Marketing Director South America

GM
Camila Costa

CEO

iD\TBWA
Cecilia Dias

Director of Marketing

PepsiCo
Claudio Lima

Fundador & CEO

Druid
Eduardo Vieira

CMO

Softbank
Florencia Bameule

Marketing Director

Mercado Livre
Francisco Cusco

Presidente

Olé Interactive
Gabriela Comazzetto

Former General Manager Global Business Solutions Latam

TikTok
Juan Carlos Göldy

Co-founder & Managing Director

Logan
Julián Mayorca

Global Head of Ads

Rappi
Leo Khede

Head of Ad Sales Latam

Netflix Ads
Manzar Feres

Diretora Geral de Negócios Integrados em Publicidade

Globo
Renata Gomide

VP de Marketing

Grupo Boticário
Roberto Faillace

Marketing Director Latin America & Caribbean

Bacardi
Igor Puga

Marketing & Growth

PicPay
Alan Spector

Chief Digital & Marketing Officer

Grupo L’Oréal

Board of Directors Brazil

Alarico Assumpção

Superintendente Comercial Multiplataforma da Record

Record TV

Alessandra Souza

VP Marketing e Comunicação de Marca para América do Sul

Stellantis

Alexandre Nogueira

Diretor do Grupo Segurador

Bradesco Seguros

Alvaro Garcia Junior

CMO

Flutter Brazil

Ana Paula Duarte Rocha

Diretora Comercial Senior

Ifood Ads

André Britto

CMO

Bauducco

André Campos

Diretor de Marketing Brasil

Haleon

André Ferraz

Country Lead Ad Sales

Netflix Ads

André Scaciota

Chief Media Officer

WMcCann

Bruno Belardo

VP of Sales for Exclusive Ad Partners

US Media

Cecilia Preto Alexandre

CMO

C&A

Daniela Galego

Head Advertising

Uber Brasil

Daniela Okuma Salzano

General Manager

TikTok

Eduardo Picarelli

Business Unit Sr Director

Heineken

Fabiana Manfredi

CEO

Impulso RD Saúde

Fernando Figueiredo

CEO

Bullet

Filipe Bartholomeu

Sócio, Presidente e CEO

AlmapBBDO

Francesco Simeone

CGO Global & Managing Director Brazil

Logan

Gabriela Borges

Marketing Director

Publicis

Giovanna Bressane

VP Marketing - CMO Home Care Latam

Unilever

Giovanna Miranda

Head of Media, Data & Live Experience

Pepsico

Guilherme Lima

Managing Director

Teads Brasil

Guilherme Stefanini

CEO

Haus

Leila Guimarães

Managing Director

Adsmovil

Leonardo Cirino

CMO

Grupo Exame e Saint Paul Escola de Negócios

Leonardo Martins Silva

Diretor de Marketing

Zamp

Lindsay Stefani

Head de Midia e Precision Marketing Brasil

Diageo Brasil

Lucia Albuquerque

CMO

Reckitt

Marcia Neri

Diretora de Marketing

HPE Automotores

Marcio Oliveira

CO CEO

Jotacom

Marco Sinatura

Chief Strategy & Innovation Officer

ID\TBWA

Maria Pirajá

VP Atendimento e Novos Negócios

Lew'Lara\TBWA

Mario Meirelles

Senior Director

Mercado Ads

Martin Zanlungo

Head of Media & Digital

Danone

Natália Calixto

Diretora de Gestão do Consumidor

Grupo Boticário

Renata Altenfelder

CMO

Lojas Renner SA

Rodrigo de Marchi

Marketing Acceleration Sr Manager

Pernod Ricard

Rogério Nicolai

Brazil Business Director

Pinterest Brasil

Taciana Lopes

VP Sr Marketing e Comunicação

Mastercard

Thiago Sheer

VP Planejamento & Operações

Jotacom Comunicação

Veridiana Carvalho

Diretora de Marketing para América do Sul

Bacardi

Victor Soffiatti

CDMO

L'Oréal Brasil

Board of Directors Argentina

Chair:

Carolina Wood

Directora de Marketing

Raízen Argentina
Vice Chair:

Stella Laurenti

Communication & Media Manager de ICBC

Vice Chair Argentina de MMA
Chair Emeritus:

Federico Barallobre

CMO

MODO
Chair Emeritus:

Carolina del Hoyo

Regional Marketing Director

Fratelli Branca

Agustina Servente

Media Domain Lead Insights Division

Kantar
Agustina Hofbauer

Head Of Marketing Latam South

Kenvue
Guido Michanie

CEO

OI PML
Julieta Franquet

Marketing Manager

American Express
Sebastián Gimenez

Director Brand Marketing Communication

Stellantis
Victoria Cole

CEO Argentina/ COO Latam

VML
Eugenio Raffo

VP de Marketing

Cerveceria y Maltería Quilmes
Mariana Verderame

Country Manager Cono Sur

Adsmovil
Ana Ferrero

Sales Director Cono Sur

LOGAN
Macó Estébanez

Directora Regional de Marketing Latam

Godrej
Silvina Russo

Former Gerente de Marketing

Grupo Petersen
Javier Kölliker Frers

Beauty & Wellbeing Marketing Head Southern Cone

Unilever
Julia Lois

Former Marketing Head Banca Individuos - HSBC
Claudio Yakimovsky

Director de Marketing

Danone Argentina
Fátima Carnero

Head of Marketing

Farmacity
Francisco Mangiarotti

Chief Marketing Officer

YPF
Lucas Bonardi

Director para South Cone & Andean

Mercado Ads
Silvana Antoniazzi

Marketing VP Cono Sur

VISA
Anahi Navarrete

Head of Marketing

Mastercard

Board of Directors México

Héctor Rodriguez Morejón

Country Manager

Logan
Tomás Bouthemy

Head de Marketing LATAM North

Kenvue
Jesús Benitez

VP of Expansion

Adsmovil
Francisco Reyes

Country Manager México Revenue

Rappi
Daymar Guzman

Director Marketing Servicios Financieros

Coppel
Mariano Serkin

CEO & founder

ISLA
Carolina Méndez Acosta

General Manager Cold Cuts

Grupo Lala
Carolina Rey Blanco

Directora de Nuevos Negocios

Midios México
Alejandra Restrepo

Directora de Mercado Ads

Mercado Libre México
Efrain Mendicuti

Director de negocios para México y Habla Hispana - Latam

Pinterest
Rafael Mihanovich

CMCO

MetLife
Jorge Murillo

General Manager & SVP Commercial Latam

Ole Interactive
Marcos Órdenes

Head of Ad Sales - Mexico

Netflix