Top Agency Networks Global 2024
PHD Worldwide
Overall rank
#9
Points
694.4
Awards won
66
Finalists
41
Best in Show
0
Gold
12
Silver
26
Bronze
28
Finalist
41
Campaigns and Awards 2024
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| OMG! Empowering Together for Instant Impact | OMG | Paragon Technology and Innovation | PHD | Indonesia | Instant Impact / Promotion | Smarties X | Finalist |
| Autopia | Volkswagen | Volkswagen Group | PHD | Germany | Brand Experience | Smarties Europe | Silver |
| The Music Hero | Cupra | Volkswagen Group | PHD | Germany | Brand Experience | Smarties Europe | Gold |
| #ModTheVeg | Knorr | Unilever | PHD | Germany | Social Media Marketing | Gaming, Gamification & E-Sports | Brand Purpose / Activism | Brand Experience | Smarties DACH | Silver (2), Finalist (2) |
| ALDImania | ALDI | Aldi | PHD | Germany | Brand Experience | WEB 3.0 Technologies Marketing | Smarties DACH | Silver, Bronze |
| Autopia | Volkswagen | Volkswagen Group | PHD | Germany | Gaming, Gamification & E-Sports | Brand Experience | Smarties DACH | Bronze, Finalist |
| CUPRA x Padel: Game On! | Cupra | Volkswagen Group | PHD | Germany | Brand Experience | Gaming, Gamification & E-Sports | Smarties DACH | Gold, Silver |
| The Music Hero | Cupra | Volkswagen Group | PHD | Germany | Brand Experience | Creator / Influencer / Celebrity Marketing | Smarties DACH | Gold, Bronze |
| Frequency-Adjusted Awareness Score for SQ Enhanced | Singapore Airlines | Government of Singapore | PHD | Indonesia | Programmatic | Smarties Indonesia | Finalist |
| Harnessing Data and AI for better impact for IM3 | Ooredoo | Ooredoo | PHD | Indonesia | WEB 3.0 Technologies Marketing | Smarties Indonesia | Silver |
| HP - Smart Tank Campaign | Hewlett Packard Enterprise | Hewlett Packard Enterprise | PHD | Indonesia | Real Time Marketing | Smarties Indonesia | Finalist |
| Kahf : Detik-Detik Berkahf | Kahf | Paragon Technology and Innovation | PHD | Indonesia | Brand Purpose / Activism | Smarties Indonesia | Bronze |
| Kahf Sunscreen: Triple Protection More Exploration | Kahf | Paragon Technology and Innovation | PHD | Indonesia | Personalization | Smarties Indonesia | Bronze |
| Redefining men’s skincare, one use at a time | Kahf | Paragon Technology and Innovation | PHD | Indonesia | Real Time Marketing | Smarties Indonesia | Bronze |
| Riko x Autan: Cara Jitu Tolak Nyamuk, Pakai Autan! | Autan | SC Johnson & Son | PHD | Indonesia | Cross Digital Media Marketing | Smarties Indonesia | Finalist |
| Shaping Lip Gloss Trend with Global Influencers | Make Over | Paragon Technology and Innovation | PHD | Indonesia | Product and / or Service Launch | Creator / Influencer / Celebrity Marketing | Smarties Indonesia | Finalist (2) |
| The Foundation of Diversity: No Shade Left Behind | Make Over | Paragon Technology and Innovation | PHD | Indonesia | Diversity? & ?Inclusion | Smarties Indonesia | Bronze |
| Wardah #TeruskanLangkahBaikmu | Wardah | Paragon Technology and Innovation | PHD | Indonesia | Social Impact Marketing | Diversity? & ?Inclusion | Brand Purpose / Activism | Smarties Indonesia | Silver, Bronze, Finalist |
| Wardah Glasting Liquid Lip: Everglasting Shine | Wardah | Paragon Technology and Innovation | PHD | Indonesia | Omnichannel Marketing | Smarties Indonesia | Silver |
| Wardah Impactful Beauty in Qatar | Wardah | Paragon Technology and Innovation | PHD | Indonesia | Brand Purpose / Activism | Diversity? & ?Inclusion | Smarties Indonesia | Finalist (2) |
| Wardah: The Color Expert | Wardah | Paragon Technology and Innovation | PHD | Indonesia | Personalization | Smarties Indonesia | Gold |
| #BenimleHaz?rlan - Unilever Ki?isel Bak?m | Unilever | Unilever | PHD | Turkey | Social Media Marketing | Creator / Influencer / Celebrity Marketing | Instant Impact / Promotion | Smarties Turkey | Silver, Bronze, Finalist |
| “What To Eat in Ramadan?” With Knorr | Knorr | Unilever | PHD | Turkey | Cross Digital Media Marketing | Brand Experience | Smarties Turkey | Finalist (2) |
| A Media First from OMO Cold Power | OMO | Unilever | PHD | Turkey | Connected TV | Smarties Turkey | Silver |
| Algida ?le Kazan: End to End Grow Strategy | Algida | Unilever | PHD | Turkey | Instant Impact / Promotion | Data Insights / Contextual Marketing | Smarties Turkey | Bronze, Finalist |
| Cif ?le Alt?n I??lt?s? | Cif | Unilever | PHD | Turkey | Cross Digital Media Marketing | Smarties Turkey | Gold |
| Cleaning Fairy | Versuni | Versuni | PHD | Turkey | Innovative Use of AI in Advertising | Smarties Turkey | Finalist |
| Dove - Auto Content Recognition | Dove | Unilever | PHD | Turkey | Connected TV | Smarties Turkey | Silver |
| Dove Miracle Recipes | Dove | Unilever | PHD | Turkey | Social Media Marketing | Smarties Turkey | Silver |
| Knorr Çabuk Gececiler ile Sabaha Kadar Burday?z! | Knorr | Unilever | PHD | Turkey | Product and / or Service Launch | Smarties Turkey | Silver |
| Power of Personas | Versuni | Versuni | PHD | Turkey | Programmatic | Smarties Turkey | Silver |
| RETAIL MEDIA 2.0: FUELING ROAS WITH ADVANCED CRM | Unilever | Unilever | PHD | Turkey | Customer Journey Marketing - Lead Generation / CRM | Smarties Turkey | Finalist |
| RETAIL MEDIA 3.0: GROWTH WITH PERSONALIZATION | Unilever | Unilever | PHD | Turkey | Personalization | Smarties Turkey | Silver |
| Rexona Clinical Protection | Rexona | Unilever | PHD | Turkey | Personalization | Data Insights / Contextual Marketing | Smarties Turkey | Finalist (2) |
| Rexona Euro 2024 | Rexona | Unilever | PHD | Turkey | Social Media Marketing | Brand Experience | Smarties Turkey | Finalist (2) |
| Suddenly Cool Off | Versuni | Versuni | PHD | Turkey | Product and / or Service Launch | Smarties Turkey | Finalist |
| Until Dove Runs Out | Dove | Unilever | PHD | Turkey | Social Media Marketing | Smarties Turkey | Bronze |
| Up Your Game with Calve! | Calvé | Unilever | PHD | Turkey | Cross Digital Media Marketing | Smarties Turkey | Silver |
| Sinuberase: Goleando la colitis | Sinuberase | Sanofi | PHD | Mexico | Gaming, Gamification & E-Sports | Smarties Hispanic Latam | Finalist |
| Enterogermina: Pequeños Testamentos | Enterogermina | Sanofi | PHD | Mexico | Best in Show | Social Impact Marketing | Smarties Hispanic Latam | Gold |
| Driving Connectivity for Hajj & Umrah Visitors | Mobily | Mobily | PHD | Saudi Arabia | Performance Marketing | Cross Digital Media Marketing | Small Budget, Big Impact | Smarties KSA | Gold, Silver (2) |
| Welcome To Womanhood | Dove | Unilever | PHD | Saudi Arabia | Brand Purpose / Activism | Diversity & Inclusion | Social Impact Marketing | Smarties KSA | Gold (2), Silver |
| Victory with Valorant | Axe | Unilever | PHD | United Arab Emirates | Gaming, Gamification & E-Sports | Co-branded Marketing | Smarties MENA | Bronze, Finalist |
| Into The Spotlight | LUX | Unilever | PHD | United Arab Emirates | Diversity & Inclusion | Customer (CX) / User Experience (UX) & Design | Smarties MENA | Bronze, Finalist |
| CLEAR X League Of Legends | Clear | Unilever | PHD | United Arab Emirates | Gaming, Gamification & E-Sports | Co-branded Marketing | Smarties MENA | Silver, Bronze |
| Comfort Comfees | Comfort | Unilever | PHD | United Arab Emirates | Product and / or Service Launch | Cross Digital Media Marketing | Smarties MENA | Bronze (2) |
| Welcome To Womanhood | Dove | Unilever | PHD | Saudi Arabia | Diversity & Inclusion | Brand Purpose / Activism | Social Impact Marketing | Smarties MENA | Bronze, Finalist (2) |
| Rexona Titan | Rexona | Unilever | PHD | United Arab Emirates | Product and / or Service Launch | Omnichannel Marketing | Instant Impact / Promotion | Smarties MENA | Gold (2), Silver |
| LUX FIFA | LUX | Unilever | PHD | United Arab Emirates | Co-branded Marketing | Smarties MENA | Finalist |
| GAL GOLD COIN | Glow & Lovely | Unilever | PHD | United Arab Emirates | Instant Impact / Promotion | Smarties MENA | Finalist |
| Clash Of Greens | Lipton | Unilever | PHD | Egypt | Creator / Influencer / Celebrity Marketing | Smarties MENA | Bronze |
| Ditch The Glitch | Lipton | Unilever | PHD | Egypt | Social Media Marketing | Cross Digital Media Marketing | Smarties MENA | Silver, Bronze |
| Driving Connectivity for Hajj & Umrah Visitors | Mobily | Mobily | PHD | Saudi Arabia | Small Budget, Big Impact | Cross Digital Media Marketing | Smarties MEA | Bronze, Finalist |
| The Future Has Arrived | Al-Futtaim / BYD | Al-Futtaim Group | PHD | United Arab Emirates | Brand Experience | Customer Journey Marketing - Lead Generation / CRM | Smarties MEA | Bronze, Finalist |
| Comfort Comfees | Comfort | Unilever | PHD | United Arab Emirates | Cross Digital Media Marketing | Smarties MEA | Bronze |
| Welcome To Womanhood | Dove | Unilever | PHD | Saudi Arabia | Social Impact Marketing | Diversity? & ?Inclusion | Brand Purpose / Activism | Smarties MEA | Silver, Bronze, Finalist |
| CLEAR X League Of Legends | Clear | Unilever | PHD | United Arab Emirates | Gaming, Gamification & E-Sports | Brand Experience | Smarties MEA | Gold, Finalist |
| Rexona 72 Hours Protection | Rexona | Unilever | PHD | United Arab Emirates | Product and / or Service Launch | Instant Impact / Promotion | Smarties MEA | Silver, Finalist |
| Axe x EWC Sponsorship | Axe | Unilever | PHD | United Arab Emirates | Gaming, Gamification & E-Sports | Smarties MEA | Silver |
| Lifebuoy Ramadan | Lifebuoy | Unilever | PHD | United Arab Emirates | Brand Purpose / Activism | Smarties MEA | Finalist |
| A Media First from OMO Cold Power | OMO | Unilever | PHD | Turkey | Connected TV | Smarties MEA | Bronze |
| Cleaning Fairy | Versuni | Versuni | PHD | Turkey | Innovative Use of AI in Advertising | AI-Powered Audience Engagement | Smarties MEA | Silver, Bronze |
| Power of Personas | Versuni | Versuni | PHD | Turkey | Cross Digital Media Marketing | Programmatic | Personalization | Data Insights / Contextual Marketing | Smarties MEA | Bronze (3), Finalist |
| Clear Men Euro 2024 | Clear | Unilever | PHD | Turkey | Real Time Marketing | Smarties MEA | Finalist |
| Confessions of uncomplicated men | Clear | Unilever | PHD | Egypt | Personalisation | Social Media Marketing | Creator / Influencer / Celebrity Marketing | Smarties MENA | Finalist (3) |