Latest MMA News | Page 5 | MMA / Marketing + Media Alliance

Tue, 05/02/2017 - 07:50

MMA Announces Mobile Marketing Leadership Forum Speakers including Executives from Budweiser, Coca Cola, Hallmark, Samsung, and Twitter

Thu, 03/30/2017 - 07:55

Mobile Marketing Association Announces Speakers from Allstate, PepsiCo, Phillips Lighting, Choice Hotels, The Wendy’s Company, and Volvo for Leading Location Leadership Forum

Tue, 12/20/2016 - 13:36

IAB, MRC & MMA Propose Updates to Ad Measurement Guidelines, Moving Industry to ‘Count-on-Begin-to-Render’ Model

Wed, 11/23/2016 - 02:54

Goodstuff Communications and House of Fraser are awarded “Best in Show’ at the MMA’s UK Smarties Awards for their ‘View from the Red Carpet” mobile campaign

Wed, 11/23/2016 - 02:53

Nike and Mindshare Turkey are awarded “Best in Show’ at the MMA’s EMEA Smarties Awards for their Spark Brilliance mobile campaign

Fri, 09/30/2016 - 10:40

Estudio de AppsFlyer sobre fraude en publicidad para descarga de aplicaciones móviles

Mon, 09/12/2016 - 17:32

Mejores Prácticas para crear una campaña de Audio Digital efectiva

Mon, 09/12/2016 - 17:09

Mobile rompió la horizontarquía

Mon, 08/22/2016 - 13:51

Audio.Ad Launches Interactive Audio Advertising with XAPP Ads® in the United States and Latin America/ AUDIO.AD LANZA EN LATINOAMÉRICA Y EN ESTADOS UNIDOS

Wed, 08/17/2016 - 11:24

Mobile: Mexico #1 screen when making purchases /Mobile: la pantalla #1 en México a la hora de preparar las compras

Mon, 08/15/2016 - 05:48

World Mobile Congress 2016: how to make business with China, for the 1st time/ World Mobile Congress 2016: cómo hacer negocios por primera vez en China

Thu, 08/11/2016 - 13:00

AOL’s Tim Armstrong and Top Brand Leaders from General Motors, Lenovo, Chatbox and Allstate to Take the Stage at Mobile Marketing Association’s Annual SM2 Innovation Summit

Fri, 07/22/2016 - 12:22

From the big screen to the small one | De la pantallota a la pantallita

Fri, 07/22/2016 - 12:09

5 Ways SMS Can Fuel User Growth and Crush Your Competition | 5 maneras en las que los SMS pueden potenciar el crecimiento de los usuarios y aplastar a la competencia

Fri, 07/22/2016 - 11:56

From users to buyers: a retention challenge for the ecommerce apps | De usuario a comprador: los desafíos de retención para las apps de ecommerce

Fri, 06/10/2016 - 10:21

Local retargeting: a new concept in digital marketing | Local retargeting: un nuevo concepto de marketing digital

Thu, 06/09/2016 - 19:08

The most expected format arrives to stay, mobile video ads | El formato más esperado llegó para quedarse, mobile video ads

Wed, 05/11/2016 - 18:13

Emojis En La Publicidad, Qué Están Haciendo Las Marcas? | Emojis In Advertising, What Are The Brands Doing?

Wed, 04/13/2016 - 12:54

Más allá de la conquista de las apps, marcas mobile friendly | Beyond the conquest of the apps, mobile friendly brands

Wed, 04/13/2016 - 12:52

Como generar usuarios de calidad en Apps | How to generate quality apps users

Wed, 04/13/2016 - 12:41

Manual de retargeting en español: todo lo que hay que saber sobre la reactivación de usuarios | Retargeting Manual in Spanish: all you need to know about user reengagement

Thu, 03/10/2016 - 17:51

SMS in México yet in good health | El SMS en México aún goza de buena salud

Thu, 03/10/2016 - 17:40

APPS 2015: trends revision UX/UI | APPS 2015: revisión de tendencias UX/UI

Thu, 03/03/2016 - 11:28

What happens, happens in Barcelona | Todo lo que pasa, pasa en Barcelona

Thu, 02/11/2016 - 13:25

What do we talk about when we talk about programmatic? | ¿De qué hablamos cuando hablamos de programmatic?

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