Latest MMA News | MMA / Marketing + Media Alliance

Fri, 10/17/2025 - 03:14

MMA Global Launches Bold New Era as the Marketing + Media Alliance, Advancing Marketers’ Ability to Create Value

Thu, 10/02/2025 - 00:00

New TransUnion and MMA Global Whitepaper Reveals Brand Building is Undervalued by Up to 83%

Tue, 09/16/2025 - 01:06

New Study by Teads and MMA Reveals Video as the Most Essential Marketing Tactic

Wed, 12/11/2024 - 10:11

MMA Announces the Winners of the SMARTIES Europe Awards 2024

Mon, 12/09/2024 - 03:07

MMA GERMANY Announces the Winners of the SMARTIES DACH Awards 2024

Mon, 10/07/2024 - 08:18

Daniel Jäger Chairs the SMARTIES™ DACH 2024 Awards Jury

Tue, 10/01/2024 - 05:24

Alison Payne, Marketing Excellence and Global Brand Director at Heineken is the Jury Chair of the SMARTIES™ Europe Awards

Mon, 07/08/2024 - 17:49

MMA Reveals the Global and North America Advertisers, Brands, Holding Companies, Agencies, and Solution Providers Driving the Most Impact in Modern Marketing on the SMARTIES™ Business Impact Index

Tue, 05/21/2024 - 11:02

MMA Global Announces Appointment of Melis Ertem as CEO of MMA MEA

Mon, 03/25/2024 - 12:08

Giovanni Romero Joins MMA Global as CEO of EMEA to Drive Marketing Innovation and Company Growth Strategies

Tue, 03/05/2024 - 01:00

MMA Global Announces Appointment of Rohit Dadwal as CEO of MMA Asia Pacific and Global Head of Smarties Worldwide

Thu, 11/30/2023 - 15:59

MMA GERMANY Announces Winners Of The 2023 SMARTIES Germany Awards

Thu, 11/30/2023 - 15:59

Winners of MMA EMEA Smarties 2023 Announced, with Havas Play, Havas Media Network, and Unilever Turkiye big winners on the night.

Fri, 04/28/2023 - 10:33

MMA Global Asia Pacific Welcomes Entries for 2023 SMARTIES™ Awards, Expands to The Philippines & Thailand

Wed, 04/19/2023 - 08:57

La Société Protectrice des Animaux (SPA), Havas Play, Subway, Dentsu and Carat Win 2022 MMA SMARTIES Best In Show Awards

Thu, 02/23/2023 - 09:46

MMA Global announces 2022 SMARTIES APAC winners

Wed, 02/08/2023 - 08:43

ArabyAds continues with strategic global expansion plans in 2023, opens a new tech hub in Riyadh, Kingdom of Saudi Arabia to accelerate growth

Tue, 11/22/2022 - 07:11

MMA Global, Under the Leadership of Industry Leader Amit Shah as Board Chair, Grows North America Board with 18 Industry Leaders as New Board Members

Tue, 11/22/2022 - 07:08

MMA Global Names AT&T Chief Marketing & Growth Officer Kellyn Kenny as Board Chair, and Welcomes 17 Marketing Industry Leaders as New Board Members

Mon, 07/18/2022 - 06:00

For the First Time, Majority of Marketers Are Using Multi-Touch Attribution for Marketing Analytics

Thu, 04/28/2022 - 06:00

New Research Report Points Out Marketers Don’t Agree on How to Achieve Growth; New Series Aims to Help

Wed, 12/08/2021 - 21:45

MMA To Release Comprehensive Guide To Help Marketers Establish A Brand Safety & Suitability Capability

Fri, 12/03/2021 - 08:17

Report: Marketers Must Overcome Three Key Roadblocks in Implementing Multi-Touch Attribution (MTA)

Thu, 11/18/2021 - 16:53

MMA EMEA Smarties jury delivers its verdict on the creativity, innovation, and impact of this year’s entries

Tue, 11/16/2021 - 06:45

MMA Global Names 1-800-Flowers.com President Amit Shah North America Board Chair and Adds New North America Board Members, Growing CMO Representation Among a Broad Range of Brands

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