Skip to main content
MMA Global
Member Login
Contact Us
Toggle navigation
About
Who We Are
Board of Directors
Our Executive Team
Media Center
Our Members
Marketers Future Collective
Member Testimonials
MMA Regional & Local
FAQs
Contact us
Member Center
Member Login
Am I a Member?
Member Directory
Submit Content
MMA Logos
Member Knowledge Center
Renew
Categories & Dues
Events
Featured Events
POSSIBLE - Embrace the Impossible
April 27-29, 2026 | Miami Beach, Florida
MMA CMO & CEO Summit 2026
July 19-21, 2026 | Santa Barbara, California
POSSIBLE
CMO & CEO Summit
The Great CDO Debates
Marketing Growth Debate
AI for Marketers Training
Data Journey Series
DATT Unplugged
MATT Unplugged Virtual
CMO Must-Attend Events
Identifier Solutions Debate
Events Archive
Webinars
Smarties
SMARTIES™ Global Awards Programs
Global:
SMARTIES X Global
Regional:
North America
APAC
Europe
Middle East & Africa
Country:
India
Indonesia
Vietnam
China
Thailand
Philippines
DACH
MENA
KSA
Sub-Saharan Africa
South Africa
Türkiye
Brazil
Hispanic LATAM
Awards Programs
Business Impact Index
Case Studies & Research
Global Task Force
Education
AI for Marketers Training
MMA Think Tanks
Guidelines
Benchmark Studies
Best Practices
Member Knowledge Center
Research & Insights
Featured Research
The State of Video & CTV
Video is now at the heart of the marketing mix
An overwhelming majority of marketers plan to increase their investment in the year ahead, seeing it as the most essential tactic for reaching audiences and driving business outcomes across the entire funnel.
Navigating the GenAI Landscape
A Practical Roadmap for Marketing Organizations
Generative AI (GenAI) may offer a transformative potential for marketing, but realizing this requires a strategic, organization-wide approach. We introduce a strategic framework, the "Need-Case Map," to guide marketers in prioritizing investments, aligning initiatives with business objectives, and maximizing impact.
State of Attribution
Member Knowledge Center
AI Personalization
Brand as Performance
Movable Middles™
Think Tanks
ALC - AI Leadership Coalition
MATT - Marketing Attribution
MOSTT - Marketing Organization
DATT - Data in Marketing
Join MMA
Membership Application
Am I a Member?
Member Directory
Categories & Dues
Member Testimonials
MEA
MEA
MEA
MEA
MMA CMO CONNECT DINNER 9 SEPTEMBER 2025 | JOHANNESBURG
South Africa
9 SEPTEMBER
add to calendar
MMA SA SMARTIES AWARDS 2025
South Africa
MAY 8
add to calendar
MMA SA NEXT! CONFERENCE 2025
South Africa
MAY 8
add to calendar
SMARTIES MENA Awards Gala '25
MENA
May 15, 2025
add to calendar
NEXT! Conference Dubai May '25
MENA
15 MAY 2025 / DUBAI
add to calendar
MMA NEXT! Conference Dubai
MENA
09 OCTOBER 2025 / DUBAI
add to calendar
SMARTIES KSA AWARDS Gala '25
KSA
05 NOVEMBER 2025
add to calendar
NEXT! Conference Riyadh November '25
KSA
05 NOVEMBER 2025 / Riyadh
add to calendar
MMA NEXT! Conference Riyadh April '25
KSA
14 APRIL 2025 / Riyadh
add to calendar
MMA NEXT! Conference Dubai February '25
MENA
17 February 2025 / Grand Plaza Mövenpick Media City
add to calendar
first
previous
1
2
3
4
5
6
next
last
