Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Media Agencies - Global 2023

Rank Media Agency Network Region Points
1 Mindshare WPP Global 1430.8
2 EssenceMediacom WPP Global 659.0
3 Wavemaker WPP Global 642.2
4 PHD Omnicom Group Global 480.8
5 Starcom Publicis Groupe Global 226.7
6 OMD Omnicom Group Global 208.4
7 Havas Media Havas Group Global 206.6
8 UM Interpublic Group Global 171.7
9 Carat Dentsu Global 161.5
10 Publicis Media Publicis Groupe Global 148.8
11 Red Star Dentsu Global 134.1
12 OpenMind WPP Global 115.2
13 Initiative Interpublic Group Global 98.6
14 Arena Media Havas Group Global 94.0
15 Mediaplus Global 92.4
16 Hearts & Science Omnicom Group Global 90.1
17 UM Interpublic Group Global 77.3
18 SOKO Accenture Global 74.1
19 McCann Interpublic Group Global 69.3
20 Madison Media Global 64.6
21 Zenith Publicis Groupe Global 48.2
22 OPN Global 45.5
23 mSix&Partners Global 39.1
24 Interactive Avenues Interpublic Group Global 32.3
25 VALOR Global 24.1
26 Dentsu Media Turkey Dentsu Global 20.1
26 Leverate Group Global 20.1
28 TKL Corporation Global 20.0
29 Havas Market Havas Group Global 17.6
30 Influential Global 17.1
30 TEAMPRO Global 17.1
32 OMG Omnicom Group Global 16.4
33 Departd Global 16.1
33 Spark Foundry Publicis Groupe Global 16.1
35 Madison World Global 12.1
35 We Are Mashin Global 12.1
36 WallDecaux Global 8.1
37 GroupM Circle WPP Global 4.8
38 MMGY Hills Balfour Global 4.2
39 1924 Interpublic Group Global 4.0
39 Bigtrunk Communications Global 4.0
39 CLICKMEDIA WPP Global 4.0
39 Matterkind Interpublic Group Global 4.0
39 Organic by MSL WPP Global 4.0