MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Media Agencies Global 2023

Red Star

Overall rank

#11

Points

134.1

Awards won

8

Finalists

8

Region
Global
Network
Dentsu
Best in Show 0
Gold 2
Silver 2
Bronze 4
Finalist 8

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
Edelweiss Festive - The First Snow Show in Vietnam Edelweiss Heineken Red Star Vietnam Product and / or Service Launch Smarties APAC Silver
HEINEKEN Silver x AOV 2022 – CRACK THE CULTURE’S CODE OF GAMING Heineken Heineken Red Star Vietnam Gaming, Gamification & E-Sports Smarties APAC Silver
Crystal Rave - The First-Ever Phygital Music Experience to Lead & Break Beer Convention to the Youngsters Tiger Beer Heineken Red Star Vietnam Spatial / AR / VR / NFT / Metaverse Tech Smarties APAC Bronze
Soju Infused Lager Launch Tiger Beer Heineken Red Star Vietnam Product and / or Service Launch, Brand Experience Smarties APAC Bronze, Finalist
LarueOKE 2023 Larue Heineken Red Star Vietnam Experimental / Innovation Technology Smarties Vietnam Finalist
Strongbow Festive 2023 - THE CULTURAL LEAP OF AN OUT-CIDER Strongbow Heineken Red Star Vietnam Data Insights / Contextual Marketing Smarties Vietnam Bronze
Crystal Rave - The First-Ever Phygital Music Experience to Lead & Break Beer Convention to the Youngsters Tiger Beer Heineken Red Star Vietnam Spatial / AR / VR / NFT / Metaverse Tech, Real Time Marketing Smarties Vietnam Gold, Finalist
Soju Infused Lager Launch Tiger Beer Heineken Red Star Vietnam Programmatic, Product and / or Service Launch Smarties Vietnam Gold, Finalist
Crysmas - Turning Passion into Magic Tiger Beer Heineken Red Star Vietnam Customer (CX) / User Experience (UX) & Design Smarties Vietnam Finalist
BMW 2 Series Coupe BMW BMW Red Star South Africa Gaming, Gamification & E-Sports Smarties South Africa Bronze
Shoppable Media Solution Heineken Heineken Red Star South Africa Integrated Ecommerce Innovation Smarties South Africa Finalist
100% Beer 100% Success Windhoek Namibia Breweries Limited Red Star South Africa Data Insights, Partnerships Marketing Smarties South Africa Finalist (2)