With AI literacy now a legal requirement for most global brands under the EU AI Act and 62% of marketers citing lack of training as their top barrier to AI adoption, organizations need systematic approaches to upskilling that deliver immediate value while ensuring compliance. Join MMA Global's Alec Foster as he shares the AI Mastery framework that has transformed AI adoption across MMA Global. Drawing from internal rollouts and work with the world's largest brands, we will share a framework that transforms this legal obligation into an opportunity for measurable business impact.
In partnership with BAMM Global, Meta uncovered critical insights into how Gen Z's social media habits are shifting—and what marketers need to do now to stay ahead. Leveraging qualitative and quantitative research across the US, UK, Brazil, Japan, and Germany, they pinpointed key trends that redefine connection, culture, and commerce for this influential audience.
How can you leverage these findings to improve your marketing to Gen Z? Join us for an MMA Global Future of Marketing Solutions webinar, in partnership with Meta and BAMM Global.
Achieving sustained growth requires more than just transactional customer interactions. This MMA Global webinar, in partnership with Kantar, will explore the critical role of customer experience (CX) in building strong brands and driving tangible business. We will address the challenges marketers face in effectively connecting experience to brand growth and consistently measuring the impact of various touchpoints.
Join us for an insightful webinar on “AI & GenAI in Action: Legal Insights” We will delve into the legal implications of AI, providing an overview of AI and GenAI’s impact on the legal landscape, and addressing potential challenges and opportunities. Key discussions will include how AI affects intellectual property rights and hardware regulations. Don’t miss this opportunity to stay ahead of the curve and embrace the future of AI. This is a must-attend event for anyone looking to understand and navigate the evolving intellectual property framework surrounding AI technologies.
