Webinar Archive | Page 25 | MMA Global

Webinar Archive

Monday, May 25, 2020 - 11:00pm ICT to Tuesday, May 26, 2020 - 12:00am ICT

Vietnam has been one of Asia’s fastest-growing economies in recent years. However, the continued spread of the coronavirus pandemic has posed a major challenge for the country’s economic growth, leading consumers and businesses to take a range of measures to manage the fallout. To overcome these unique challenges, we’ve put together some useful resources to help you get insights into how customer and business sentiment are adjusting their approaches to maintain a balance.

Join us for the webinar and learn about Vietnamese businesses and consumers in the pandemic affected 2020!

Region: 
Speakers: 
Founder and CEO
Neurosensum & SurveySensum
Webinar Partner:
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Friday, May 22, 2020 - 3:00am to 4:00am SGT

Innovation & Collaboration

Watch the Webinar on YouTube here.

Looking forward with an optimistic view you cannot help but wonder what will happen and how we are going to deal with the changes that we will all have to adapt to. There is always a silver lining, and we believe, that is a very important lens with which we should look at the world surrounding us with all this uncertainty.

Region: 
Speakers: 
Founder and Chairman
Veros Ventures Pte Ltd
Chief Executive Officer, Greater China
JLL
Country Manager
CalvinBall Tech
Head of Integrated Digital Marketing, Media & Commerce Hub Personal Care and Head of Media
Unilever Indonesia
Moderator: 
Managing Director
MMA APAC
Webinar Partner:
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Thursday, May 21, 2020 - 11:00pm ICT to Friday, May 22, 2020 - 12:00am ICT

Retail businesses have experienced a severe, or potential, impact as a result of COVID-19, especially after WHO declared a global public health emergency and governments announcing social distancing and lockdown.

We would like to share with retail businesses today on our best practices, strategies and resources you can leverage to set up and scale your businesses online especially during & after these unprecedented times.

We will cover 

Region: 
Speakers: 
Client Partner
Facebook Singapore
Senior Digital Business Manager
Cicle K
Webinar Sponsor:
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Thursday, May 21, 2020 - 3:00am to 4:00am SGT

Life in China is springing back after weeks of lockdown, while the situation after the pandemic is gradually getting better, attitudes toward digital transformation have changed. With the outbreak keeping people at home, more and more companies have come up with ways to get their business done online. Brands now see the need to manage omnichannel touchpoints and audiences in a proactive way, and make fact-based and data-driven decisions.

Region: 
Speakers: 
Managing Director, APAC
iPinYou
Managing Partner
Happy Marketer
Business Director
LiveRamp China
Director, Data Product Solution, Account Growth Department
iPinYou
Webinar Partner:
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Wednesday, May 20, 2020 - 3:00am to 4:00am IST

With work from home being the new normal, digital content has taken centre stage - TikTok has seen a surge in time spent by users engaging & creating with short form video. User generated content is a high impact format of story-telling that has become more relevant today, than ever. This webinar touches upon how brands partnered with TikTok to really captivate users on a platform so inclusive and cause driven.

The webinar will shed light in:

Region: 
Speakers: 
MMA India Board Member; Head of Global Business Solutions, Southeast Asia
TikTok
Webinar Sponsor:
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Tuesday, May 19, 2020 - 3:00am to 4:00am SGT

Watch the Webinar on YouTube here.

The MMA SMARTIES Awards is the highest achievement across the globe honoring and awarding outstanding innovation resulting in significant business impact for brands, agencies, media companies, and technology providers. 

Region: 
Speakers: 
Senior Vice President Strategy
GetCraft.com
Webinar Partner:
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Friday, May 15, 2020 - 3:00am to 4:00am SGT

Looking forward with an optimistic view you cannot help but wonder what will happen and how we are going to deal with the changes that we will all have to adapt to. There is always a silver lining, and we believe, that is a very important lens with which we should look at the world surrounding us with all this uncertainty.

Region: 
Speakers: 
Director
Left Field Collective Ltd
Chairman, Avyan Holdings - Partner & Chief Executive Officer, DEPT
Vice President, Asia Pacific
Meta
Director & Global Marketing Director
Mayora Group
Moderator: 
Managing Director
MMA APAC
Presented by:
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Thursday, May 14, 2020 - 3:00am to 4:00am SGT

Behavioural Science can help us remain Healthy, Happy and Productive during remote working. But how?

Staying healthy, happy & productive during managed remote working & social distancing. Humans are social beings. Interaction is incredibly important as it helps to keep our mental and physical health in peak condition, and boosts our immune system. When direct contact is hard, we need to consciously maintain social connection through any means available.

Region: 
Speakers: 
Consulting Partner & Head
Ogilvy's Behavioural Science Practice
Founder and Chairman
Veros Ventures Pte Ltd
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Wednesday, May 13, 2020 - 2:00pm to 3:00pm EDT

The next generation of SMS is set to revolutionize how brands text with consumers. Rich Communication Services (RCS) allows business to build deep emotional connections through branded, visually appealing messages and interactive content, gain real-time insights that can be used to improve conversion rates, and enrich the user experience. Join Brien Jones-Lantzy, Head of Carrier Relations at Infobip and John Shirley, Partnerships Development Manager at Google for a riveting discussion on the future of RCS and what the next generation of texting means for brands.

Region: 
Speakers: 
Head of Carrier Relations for North America
Infobip
Partnerships Development Manager
Google
Webinar Sponsor:
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Tuesday, May 12, 2020 - 2:00pm to 3:00pm EDT

More than 42 million toll-free voice numbers are in use today, many of which are associated with the world’s most well-known brands. Originally used for inbound calls, businesses are now discovering these numbers are a powerful tool for customer engagement – particularly when it comes to texting. The numbers you use need to open doors, which is becoming increasingly difficult at a time of growing distrust in communications.

Region: 
Speakers: 
Senior Account Director
iconectiv
Webinar Sponsor:
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