Webinar Archive | Page 29 | MMA / Marketing + Media Alliance

Webinar Archive

[India Webinar] Fireside Chat: Swiggy and Zeotap Unpack Customer Intelligence

[India Webinar] Fireside Chat: Swiggy and Zeotap Unpack Customer Intelligence

May 28, 2020 · APAC

83% of brands are still not able to make connections across consumer touchpoints and devices –without these connections, personalization remains a thing of the future. This won't get any easier with the cookie going away. Join Swiggy and Zeotap in a fireside chat about the future of identity resolution and customer intelligence and get some food for thought on the future of MarTech in India.

Agenda:

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Projjol Banerjea Umesh Krishna K
[APAC Webinar] Covid-19 Perspectives & Implications for Consumer & Retail by McKinsey in association with MMA

[APAC Webinar] Covid-19 Perspectives & Implications for Consumer & Retail by McKinsey in association with MMA

May 27, 2020 · APAC

With the coronavirus outbreak being first and foremost a humanitarian health challenge, it has also dramatically impacted consumer and retail businesses.

We will be sharing our latest thinking on reimagining your consumer business in the Next Normal, based on latest insights from across the globe. We will share our latest facts and insights on China’s return, how consumers across Asia think about spending on discretionary items, and how to think about a return for your business in the Next Normal.

Ali Potia Simon Wintels
[India Webinar] New Business Models That Are Shaping the Future in the Digital Era

[India Webinar] New Business Models That Are Shaping the Future in the Digital Era

May 26, 2020 · APAC

As we emerge from Covid-19, the world will look very different. Consumer behaviour will have shifted resulting in businesses needing to recalibrate to address these needs.

In an unplugged chat with Rohit Dadwal, Ajit Mohan will discuss

  • The future is digital. This pandemic has accelerated the consumer journey towards that
  • The pace at which businesses adopt digital will determine their future success
  • New models will continue to disrupt and pivot businesses in the digital era. There is No Playbook for that…
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Ajit Mohan
[Vietnam Webinar] Covid-19 Impact on Consumer and Business Sentiment in Vietnam

[Vietnam Webinar] Covid-19 Impact on Consumer and Business Sentiment in Vietnam

May 26, 2020 · APAC

Vietnam has been one of Asia’s fastest-growing economies in recent years. However, the continued spread of the coronavirus pandemic has posed a major challenge for the country’s economic growth, leading consumers and businesses to take a range of measures to manage the fallout. To overcome these unique challenges, we’ve put together some useful resources to help you get insights into how customer and business sentiment are adjusting their approaches to maintain a balance.

Join us for the webinar and learn about Vietnamese businesses and consumers in the pandemic affected 2020!

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Rajiv Lamba
[APAC] There's no Playbook for this....Innovation & Collaboration

[APAC] There's no Playbook for this....Innovation & Collaboration

May 22, 2020 · APAC

Innovation & Collaboration

Watch the Webinar on YouTube here.

Looking forward with an optimistic view you cannot help but wonder what will happen and how we are going to deal with the changes that we will all have to adapt to. There is always a silver lining, and we believe, that is a very important lens with which we should look at the world surrounding us with all this uncertainty.

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Ashutosh Srivastava Bessie Lee Antoine de Carbonnel Eka Sugiarto
[Vietnam Webinar] From Bricks to Clicks: Taking Retail Business Online

[Vietnam Webinar] From Bricks to Clicks: Taking Retail Business Online

May 22, 2020 · APAC

Retail businesses have experienced a severe, or potential, impact as a result of COVID-19, especially after WHO declared a global public health emergency and governments announcing social distancing and lockdown.

We would like to share with retail businesses today on our best practices, strategies and resources you can leverage to set up and scale your businesses online especially during & after these unprecedented times.

We will cover 

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Hung Huynh Phuong Chu
[APAC Webinar] MarTech: Powering Digital Transformation in China

[APAC Webinar] MarTech: Powering Digital Transformation in China

May 21, 2020 · APAC

Life in China is springing back after weeks of lockdown, while the situation after the pandemic is gradually getting better, attitudes toward digital transformation have changed. With the outbreak keeping people at home, more and more companies have come up with ways to get their business done online. Brands now see the need to manage omnichannel touchpoints and audiences in a proactive way, and make fact-based and data-driven decisions.

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Andy Ng Prantik Mazumdar Chen Zhao Tan Song
[India Webinar] Progress Through Creativity and UGC in Times of Uncertainty

[India Webinar] Progress Through Creativity and UGC in Times of Uncertainty

May 20, 2020 · APAC

With work from home being the new normal, digital content has taken centre stage - TikTok has seen a surge in time spent by users engaging & creating with short form video. User generated content is a high impact format of story-telling that has become more relevant today, than ever. This webinar touches upon how brands partnered with TikTok to really captivate users on a platform so inclusive and cause driven.

The webinar will shed light in:

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Sameer Singh
[APAC] There's no Playbook for this....New World Post Covid-19

[APAC] There's no Playbook for this....New World Post Covid-19

May 15, 2020 · APAC

Looking forward with an optimistic view you cannot help but wonder what will happen and how we are going to deal with the changes that we will all have to adapt to. There is always a silver lining, and we believe, that is a very important lens with which we should look at the world surrounding us with all this uncertainty.

Watch Now
Rahul Welde Vishnu Mohan Dan Neary Ricky Afrianto

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