Overview | MMA / Marketing + Media Alliance

Business Impact Index

The MMA SMARTIES Business Impact Index is the first and only global mobile marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and technology enablers driving significant business impact through modern marketing. (In partnership with WARC).

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Business Impact Index

Top Media Agencies

Global 2025

Top 10 ranking

Points by company

Full results

Rank Media Agency Region Points
1 Mindshare Global 2621.0
2 PHD Global 1352.1
3 EssenceMediacom Global 1138.5
4 Wavemaker Global 1061.9
5 OMD Global 908.8
6 OpenMind Global 467.4
7 Spark Foundry Global 421.7
8 Zenith Global 387.3
9 Mediaplus Global 384.2
10 Carat Global 292.1
11 UM Global 242.0
12 Starcom Global 185.8
13 Rainmaker Media Global 173.2
14 Initiative Global 173.0
15 OMG Global 109.5
16 WPP Media Global 100.2
17 Hearts & Science Global 96.6
18 Spex Media Global 84.3
19 pubU Global 60.1
20 H+ Global 50.9
21 Havas Media Global 50.8
22 Publicis OOH Global 48.5
23 Sempeak Digital Media Agency Global 40.1
24 Publicis Media Global 36.4
25 OPNForte Global 35.1
26 TKL Media Global 32.5
27 Intersections Communications Global 32.0
28 mHive Global 28.0
29 Havas Moonfolks Global 24.2
30 BrandEye Media Global 24.0
31 The MediaShop Global 24.0
32 IPG Mediabrands Global 20.5
33 Madison World Global 20.2
34 A2Z Media Global 20.1
35 Beauty Co-Lab Global 20.0
36 IS MEDIA Global 17.1
37 PION3ERS Global 16.2
39 Magna Global 16.1
38 Pro Aktif Mediathama - DMP Communications Global 16.1
40 MG Media Global 16.0
41 Wizard Global 16.0
42 STEB Asia Global 12.5
43 Publicis Le One Global 12.1
44 Leverate Group Global 8.1
45 WMS Global 8.1
46 Huasheng Media Global 4.3
49 Acessooh Global 4.0
47 PT. Pro Aktif Mediathama Global 4.0
47 The Goat Agency Global 4.0
50 TRASE Global 4.0