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ALC

Report

State of Generative AI in Marketing

How will gen AI impact marketing processes and drive impact in the next 12 months? Should I be a first mover or fast follower?
Report

State of AI in Digital transformation - MMA's CDO Benchmarking Study

Key findings of the AI landscape as seen by those at the helm of digital transformation, the Chief Digital Officers (CDOs).
A reflection of collective wisdom from our Chief Digital Officers Insight Collective (CINC), this report traces the contours of the AI landscape as seen by those at the helm of digital transformation, the Chief Digital Officers (CDOs).
On-Demand Video

State of Generative AI and its Application in Marketing

Research to understand the adoption, impact, and future trends of artificial intelligence in marketing strategies
Report

The State of AI in Marketing and CX

Key findings from senior marketing decision makers at over 100 companies about the application of AI in marketing and customer experience
Resource

Visit the AI in Marketing & CX Resource Center