Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Agency Networks - South Africa 2024

Rank Agency Network Network Region Points
1 VML WPP South Africa 140.3
2 Dentsu International Dentsu South Africa 104.2
3 GroupM WPP South Africa 80.1
4 TBWA Worldwide Omnicom Group South Africa 68.1
5 Mindshare Worldwide WPP South Africa 60.1
6 AKQA WPP South Africa 40.1
6 MetropolitanRepublic South Africa 40.1
6 Ogilvy WPP South Africa 40.1
6 Point Group South Africa 40.1
10 Enero Group South Africa 32.1
11 Avatar Agency Group South Africa 29.1
12 EssenceMediacom WPP South Africa 28.1
13 Omnicom Media Group Omnicom Group South Africa 20.0
14 Digitas Publicis Groupe South Africa 16.0
14 M&C Saatchi South Africa 16.0
16 Inside Ideas South Africa 12.0