Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Agency Networks - China 2022

Rank Agency Network Network Region Points
1 Mindshare Worldwide WPP China 271.8
2 Dentsu International Dentsu China 159.5
3 Full Sense Group China 50.4
4 EssenceMediacom WPP China 42.0
4 IPG Mediabrands Interpublic Group China 42.0
6 LEO Digital Network China 33.6
7 Wavemaker WPP China 21.6
8 OMD Worldwide Omnicom Group China 16.8
9 GroupM WPP China 9.0