¿Quiénes somos?
MMA es la mayor entidad de líderes de la industria del marketing, la tecnología y la innovación del mundo. Posee 15 oficinas regionales y reúne a más de 30.000 miembros. Es la única comunidad del mercado que incluye a todo el ecosistema de anunciantes, agencias, medios y empresas de martech. Su propósito es acelerar la transformación e innovación de marketing a través de tecnología, impulsando el crecimiento del negocio con un fuerte y cercano compromiso del consumidor.
Adicionalmente, los comités de la MMA trabajan en colaboración para desarrollar y abogar por best practices y estándares de desarrollo global. Ver todos los programas e iniciativas.
Global Operations: Who We Are
Comprised of over 800 member companies globally and 16 regional offices, the MMA is the only marketing trade association that brings together the full ecosystem of marketers, tech providers and sellers working collaboratively to shape the future. The MMA's global headquarters are located in New York with regional operations in Asia Pacific (APAC), Europe/Middle East/Africa (EMEA), and Latin America (LATAM).
Our Executive Team
You’re in Good Company.
Many of the world's largest and most-respected brands – including 19 Fortune Top 25 B2C companies – trust MMA Global to deliver insights and actionable programs that drive business impact.
MMA Members Include
Not an MMA member? Learn more about becoming an MMA member here.
Globee® Pioneers Awards
2026-
Gold Winner
Lifetime Achievement Award
Greg Stuart, CEO, Marketing + Media Alliance
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Silver Winner
Data-Driven Marketing & Insights
Campbell’s Brand as Performance / Movable Middles Growth Framework™
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Silver Winner
Advertising Achievement (Use of AI)
AT&T Consortium for AI Personalization
-
Silver Winner
Achievement in Innovative Campaigns
AT&T Consortium for AI Personalization
The ESOMAR Awards
2025-
Gold WinnerNorth America
Best Data-Driven Marketing Strategy
Brand as Performance
-
Silver WinnerNorth America
Best Data-Driven Marketing Strategy
Movable Middles Growth Framework™
Digiday AI Awards
2025-
Winner
Best Internal Use of AI
MMA & Monks’ A3 Initiative: Dave.com & Choice Hotels
-
Winner
Best Use of AI in Marketing Analytics
Vidmob & MMA’s AI Analytics Predicts Kellanova’s Ad Performance
Campaign Asia-Pacific
2025-
WinnerAPAC
50 Over Fifty (inaugural)
Rohit Dadwal, CEO & BOD, MMA APAC, Global Head of SMARTIES, MMA Asia Pacific
ARF David Ogilvy Awards
2024-
Silver Winner
Data Innovation Award
CVS Health, “Finding Growth Through Favorables” (Movable Middles Growth Framework™)
The Developer Awards
2024-
WinnerAPAC
Digital Marketing Trade Association of the Year
MMA Global
-
WinnerAPAC
Best Campaign Manager Support Solution
SMARTIES Coach GPT
i-COM Data Creativity Award
2024-
Silver Winner
General Marketing Sciences — 2nd Place
Brand as Performance study with Ally Financial & TransUnion
ANA Genius Awards
2023-
Winner
Genius Award — Marketing Analytics Growth
Brand as Performance with Ally Financial & TransUnion
The World Leadership Congress Awards
2022-
WinnerAPAC
Visionary Leader for Business Transformation Award
Rohit Dadwal, CEO & BOD, MMA APAC, Global Head of SMARTIES, MMA Asia Pacific
World Digital Marketing Congress Awards
2022-
WinnerAPAC
Mobile Industry Person of the Year
Rohit Dadwal, CEO & BOD, MMA APAC, Global Head of SMARTIES, MMA Asia Pacific
APAC Association Awards
2019-
WinnerAPAC
Excellence in Technology & Innovation Award
MMA Asia Pacific
-
WinnerAPAC
Asia Pacific’s Executive of the Year
Rohit Dadwal, CEO & BOD, MMA APAC, Global Head of SMARTIES, MMA Asia Pacific


































































































































