Tri Meyliana Sadewi is a seasoned media and advertising professional with extensive experience in driving strategic growth across digital platforms. Currently serving in a leadership role at Channel Factory, she specializes in contextual advertising, brand suitability, and digital video strategy, helping brands and agencies navigate the evolving media landscape.
With a strong background in agency partnerships, business development, and client management, Tri has successfully built and expanded relationships with leading agency groups including Dentsu, Omnicom, WPP, and Publicis. She is known for her ability to translate complex digital solutions into clear, actionable strategies that deliver measurable results.
Tri’s expertise lies in aligning brand objectives with high-quality media environments, ensuring both performance efficiency and brand safety. She has been instrumental in educating the market on contextual intelligence and reducing media wastage, positioning Channel Factory as a trusted partner in the region.
Recognized for her strategic thinking, commercial acumen, and strong leadership, Tri continues to drive innovation and growth in the APAC market, supporting brands in achieving impactful and meaningful media outcomes.
