Overview | MMA / Marketing + Media Alliance

Business Impact Index

The MMA SMARTIES Business Impact Index is the first and only global mobile marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and technology enablers driving significant business impact through modern marketing. (In partnership with WARC).

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Business Impact Index

Top Digital/Specialist Agencies

South Africa 2025

Top 10 ranking

Points by company

Full results

Rank Digital/Specialist Agency Region Points
1 Freshive South Africa 108.1
2 Hellosquare South Africa 92.1
3 365 Digital South Africa 56.1
4 iProspect South Africa 40.0
5 Broadbrand South Africa 32.0
5 Offlimit Communications South Africa 32.0
5 Sauce Advertising South Africa 32.0
8 M&C Saatchi Connect South Africa 24.0
8 Ogilvy Social.Lab South Africa 24.0
8 Rookdigital South Africa 24.0
11 Honest Marketing South Africa 20.0
12 Flow Communications South Africa 16.0
12 OnPoint PR & Lifestyle Management South Africa 16.0
14 Dentsu Performance South Africa 10.0
15 Digitas Liquorice South Africa 8.0
15 KA Muses South Africa 8.0
17 Jellyfish South Africa 4.0