Overview | MMA / Marketing + Media Alliance

Business Impact Index

The MMA SMARTIES Business Impact Index is the first and only global mobile marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and technology enablers driving significant business impact through modern marketing. (In partnership with WARC).

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Business Impact Index

Top Digital/Specialist Agencies

Europe 2025

Top 10 ranking

Points by company

Full results

Rank Digital/Specialist Agency Region Points
1 Pixiu Digital Europe 336.0
2 Reboom Europe 114.7
3 Zon Global Europe 64.3
4 InMedia360 Europe 61.5
5 Nabulu Europe 56.5
6 Havas Play Europe 41.8
7 Ennfluencer Europe 40.1
8 Hype Europe 36.1
9 51 DIGITAL Europe 32.1
9 OneIngage Europe 32.1
11 Havas Play Europe 25.1
12 Golin Europe 24.1
12 Growity Europe 24.1
12 OPTDCOM Europe 24.1
15 Accenture Song Europe 20.8
16 Sharpcake Europe 20.1
17 Mawave Europe 16.2
18 A&B Communication Europe 16.0
19 dentsu X Europe 8.1
19 Moskeeto Europe 8.1
19 MRM Europe 8.1
19 MRM Europe 8.1
19 OneIngage Europe 8.1
24 Influencer Europe 8.0
25 AnalyticaHouse Europe 4.0
25 People Europe 4.0
25 Zey Medya Europe 4.0