Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Creative Agencies - Europe 2022

Rank Creative Agency Network Location Region Points
1 VMLY&R VMLY&R Istanbul Europe 396.2
2 Reklamania Istanbul Europe 299.2
3 Publicis Publicis Worldwide Istanbul Europe 291.8
4 Standby Creative Group Istanbul Europe 249.0
5 Titrifikir Istanbul Europe 209.6
6 The Gang Agency Istanbul Europe 171.2
7 Cats & Dogs Istanbul Europe 149.6
8 Pik Kreatif Istanbul Europe 122.0
9 Concept Istanbul Europe 107.0
9 MullenLowe MullenLowe Group Istanbul Europe 107.0
11 Dentsu Creative Dentsu International Istanbul Europe 74.9
12 louder Istanbul Europe 69.5
13 dentsu Turkey Dentsu International Istanbul Europe 58.9
14 Zon Istanbul Europe 53.5
15 Wunderman Thompson Wunderman Thompson Istanbul Europe 37.5
16 Havas Havas Creative Group Istanbul Europe 33.1
17 Havas Havas Creative Group Milan Europe 25.0
18 Alaaddin Istanbul Europe 21.4
19 LOLA MullenLowe MullenLowe Group Madrid Europe 21.3
20 FamousGrey Grey Group Brussels Europe 15.0
21 Artı Communication Istanbul Europe 11.4
22 Alametifarika Istanbul Europe 10.7
22 PunchBBDO BBDO Worldwide Istanbul Europe 10.7
24 Mother Mother London Europe 7.8
25 MÜŞTEREK Istanbul Europe 5.4
26 TBWA\Istanbul TBWA Worldwide Istanbul Europe 4.3
27 Innocean Worldwide Innocean Worldwide London Europe 2.5