Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.
The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.
| Rank | Agency Network | Network | Region | Points |
|---|---|---|---|---|
| 1 | Mindshare Worldwide | WPP | Global | 1165.0 |
| 2 | Dentsu International | Dentsu | Global | 931.9 |
| 3 | EssenceMediacom | WPP | Global | 617.4 |
| 4 | IPG Mediabrands | Interpublic Group | Global | 562.9 |
| 5 | Publicis Worldwide | Publicis Groupe | Global | 504.4 |
| 6 | Havas Media Group | Havas Group | Global | 450.8 |
| 7 | Leo Burnett | Publicis Groupe | Global | 450.5 |
| 8 | OMD Worldwide | Omnicom Group | Global | 429.5 |
| 9 | Wavemaker | WPP | Global | 422.7 |
| 10 | PHD Worldwide | Omnicom Group | Global | 419.9 |
| 11 | Ogilvy | WPP | Global | 374.3 |
| 12 | VMLY&R | WPP | Global | 319.3 |
| 13 | Digitas | Publicis Groupe | Global | 276.6 |
| 14 | Wunderman Thompson | WPP | Global | 270.8 |
| 15 | M&C Saatchi | Global | 226.2 | |
| 16 | MullenLowe Group | Interpublic Group | Global | 215.8 |
| 17 | Spark Foundry | Publicis Groupe | Global | 176.4 |
| 18 | MSLGROUP | Publicis Groupe | Global | 170.7 |
| 19 | BBDO Worldwide | Omnicom Group | Global | 169.1 |
| 20 | Starcom | Publicis Groupe | Global | 155.0 |
| 21 | GroupM | WPP | Global | 149.6 |
| 22 | McCann Worldgroup | Interpublic Group | Global | 116.2 |
| 23 | Grey Group | WPP | Global | 115.2 |
| 24 | Havas Creative Group | Havas Group | Global | 103.5 |
| 25 | Omnicom Media Group | Omnicom Group | Global | 88.5 |
| 26 | Hakuhodo | Hakuhodo DY Group | Global | 87.6 |
| 27 | Hearts & Science | Omnicom Group | Global | 76.4 |
| 28 | Zenith | Publicis Groupe | Global | 74.1 |
| 29 | Crispin Porter + Bogusky | Stagwell | Global | 68.5 |
| 30 | MMGY Global | Global | 61.0 | |
| 31 | Future Creative Network | Global | 53.2 | |
| 32 | Full Sense Group | Global | 50.4 | |
| 33 | Enero Group | Global | 50.0 | |
| 33 | Serviceplan | Global | 50.0 | |
| 35 | DDB Worldwide | Omnicom Group | Global | 49.8 |
| 36 | TBWA Worldwide | Omnicom Group | Global | 46.5 |
| 37 | Entravision Communications | Global | 46.1 | |
| 38 | Cheil Worldwide | Global | 45.7 | |
| 39 | The&Partnership | Global | 44.2 | |
| 40 | Madison World | Global | 40.4 | |
| 41 | LEO Digital Network | Global | 33.6 | |
| 42 | FCB | Interpublic Group | Global | 32.3 |
| 42 | Performics | Publicis Groupe | Global | 32.3 |
| 44 | Saatchi & Saatchi | Publicis Groupe | Global | 31.2 |
| 45 | Stagwell Media Network | Stagwell | Global | 28.1 |
| 45 | The Brandtech Group | Global | 28.1 | |
| 47 | GHD Group | Global | 25.8 | |
| 48 | Admicro | Global | 24.4 | |
| 49 | Red Media Group | Global | 24.1 | |
| 50 | ALVA | Global | 16.1 | |
| 51 | All Contents | Global | 16.0 | |
| 51 | Duke Group | Global | 16.0 | |
| 53 | Golden Communication Group | Global | 14.0 | |
| 54 | CHI & Partners | WPP | Global | 8.4 |
| 55 | HAUS | Global | 8.1 | |
| 56 | Accenture Song | Accenture | Global | 8.0 |
| 56 | BBH | Publicis Groupe | Global | 8.0 |
| 56 | Square Group | Global | 8.0 | |
| 56 | Wild Fi | Global | 8.0 | |
| 60 | Mother | Global | 7.7 | |
| 61 | S4 Capital | Global | 6.0 | |
| 62 | Innocean Worldwide | Global | 4.6 | |
| 63 | GroupM Nexus | WPP | Global | 4.4 |
| 64 | Choueiri Group | Global | 4.0 | |
| 64 | DatVietVac | Global | 4.0 | |
| 64 | VCCorp | Global | 4.0 | |
| 67 | kyu | Global | 2.1 |