Top Agency Networks - Global 2022
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GroupM
| Overall Rank: | 21 |
| Points: | 149.6 |
| Awards Won: | 18 |
| Finalist(s) Achieved: | 15 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 2 |
| Silver(s) Won: | 4 |
| Bronze(s) Won: | 12 |
| Region: | Global |
| Network: | WPP |
Campaigns and Awards 2022
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Goodbye To Diapers, Hello To The Toilet! |
Selpak |
Eczacıbaşı Tüketim Ãœrünleri |
Ingage |
Turkey |
Short or Long Form Video |
Smarties Turkey |
Finalist |
Closeup Earns the Right to Play with Mobile Gamers |
Closeup |
Unilever |
GroupM |
Philippines |
Gaming, Gamification & E-Sports, Metaverse |
Smarties APAC |
Finalist (2) |
Khel TakaTak |
MX TakaTak |
Mohalla Tech |
GroupM |
India |
Best Use of Indigenous Language in Mobile Advertising |
Smarties India |
Finalist |
Gerak Campaign Packs a Strong Punch with Gamification |
Rexona |
Unilever |
PT Wira Pamungkas Pariwara |
Indonesia |
Experimental / Innovation Technology |
Smarties Indonesia |
Finalist |
Dirt for Good (China) |
OMO |
Unilever |
UNITE |
China |
Brand Awareness/Experience Improvement/Product or Service Launch, Sustainable marketing |
Smarties China |
Silver, Bronze |
"Fearless 1980†Digital Collectibles |
Clear |
Unilever |
GroupM |
China |
Entertainment Marketing Creative(Entertainment / Sports / Stars etc.), Live E-commerce |
Smarties China |
Silver, Bronze |
Castrol Strengthens Brand Recall with Blended In-game Advertising |
Castrol |
BP |
Xaxis |
Philippines |
Gaming, Gamification & E-Sports |
Smarties APAC |
Finalist |
GOATs Smart NFT Campaign (Proof of Concept) |
MultiChoice |
MultiChoice |
Yonder Media |
South Africa |
Blockchain & NFT (Non Fungible Token), XR Technology – (AR/VR/MR) |
Smarties South Africa |
Bronze, Finalist |
Micro Soccer: Unlocking The Power of Connected Brands |
KFC |
Yum! Brands |
Yonder Media |
South Africa |
XR Technology – (AR/VR/MR), New Tech / channel, Brand Experience |
Smarties South Africa |
Gold, Silver, Bronze |
Grundig DCO |
Arçelik |
Koç Holding |
Ingage |
Turkey |
Personalization |
Smarties EMEA |
Finalist |
Antibacterial Launch Communication Online to Offline Approach |
Selpak |
Eczacıbaşı Tüketim Ãœrünleri |
Ingage |
Turkey |
Geo Targeting, Cross Platform - All Media |
Smarties EMEA |
Bronze, Finalist |
Yandex Navi to Pay For Fuel Without Leaving Your Car |
Opet |
Koç Holding |
Ingage |
Turkey |
Partnerships Marketing |
Smarties EMEA |
Bronze |
Ultramarket Dynamic Creative Optimization |
Opet |
Koç Holding |
Ingage |
Turkey |
Data Insights |
Smarties EMEA |
Finalist |
Feel Good in One Breath Relaunch Communication |
Selin |
Eczacıbaşı Tüketim Ãœrünleri |
Ingage |
Turkey |
Cross Platform - All Media |
Smarties Turkey |
Finalist |
Yandex Navi to Pay For Fuel Without Leaving Your Car |
Opet |
Koç Holding |
Ingage |
Turkey |
Partnerships Marketing, Gaming, Gamification & E-Sports |
Smarties Turkey |
Bronze (2) |
Antibacterial Launch Communication Online to Offline Approach |
Selpak |
Eczacıbaşı Tüketim Ãœrünleri |
Ingage |
Turkey |
Geo Targeting |
Smarties Turkey |
Finalist |
Dynamic Creative Optimisation |
Uni Baby |
Eczacıbaşı |
Ingage |
Turkey |
Data Insights, Personalization |
Smarties Turkey |
Bronze, Finalist |
Choco’s Play for Gamification Skyrockets Brand Awareness and Market Share |
Bear Brand |
Nestlé |
OPENMIND |
Philippines |
Programmatic |
Smarties APAC |
Finalist |
Bonakid Pre-School 3+Leverages InMobi for Commerce to Grow In-store Purchases |
Wyeth Nutrition |
Nestlé |
OPENMIND |
Philippines |
Data Insights |
Smarties APAC |
Bronze |
GOATs Smart NFT Campaign (Proof of Concept) |
MultiChoice |
MultiChoice |
Yonder Media |
South Africa |
Blockchain & NFT (Non Fungible Token), XR Technology – (AR/VR/MR) |
Smarties South Africa |
Bronze, Finalist |
Micro Soccer: Unlocking The Power of Connected Brands |
KFC |
Yum! Brands |
Yonder Media |
South Africa |
XR Technology – (AR/VR/MR), New Tech / channel, Brand Experience |
Smarties South Africa |
Gold, Silver, Bronze |