Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Agency Networks - Brazil 2024

Rank Agency Network Network Region Points
1 Publicis Worldwide Publicis Groupe Brazil 136.9
2 Ogilvy WPP Brazil 123.4
3 BBDO Worldwide Omnicom Group Brazil 120.8
4 IPG Mediabrands Interpublic Group Brazil 108.7
5 Accenture Song Accenture Brazil 80.5
5 GUT Brazil 80.5
7 DDB Worldwide Omnicom Group Brazil 52.3
7 MullenLowe Group Interpublic Group Brazil 52.3
9 Leo Burnett Publicis Groupe Brazil 40.3
10 VML WPP Brazil 32.2
11 Havas Creative Group Havas Group Brazil 28.2
12 FSB Holding Brazil 24.2
13 FCB Interpublic Group Brazil 20.1
14 Allison Stagwell Brazil 12.1
15 T&P WPP Brazil 8.1
16 McCann Worldgroup Interpublic Group Brazil 4.0
16 Monks Brazil 4.0
16 Mutato Brazil 4.0