Overview | MMA / Marketing + Media Alliance

Business Impact Index

The MMA SMARTIES Business Impact Index is the first and only global mobile marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and technology enablers driving significant business impact through modern marketing. (In partnership with WARC).

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Business Impact Index

Top Advertisers

Thailand 2023

Top 10 ranking

Points by company

Full results

Rank Advertiser Region Points
1 Unilever Thailand 88.2
2 Mondelēz International Thailand 80.2
3 The Hershey Company Thailand 52.1
4 Alphabet Thailand 40.1
4 Perfetti Van Melle Thailand 40.1
6 PepsiCo Thailand 36.1
7 Diageo Thailand 24.1
8 DTAC Thailand 20.0
9 PTG Energy Thailand 16.0
10 Boonthavorn Thailand 8.0