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comScore Announces Launch of MMX Multi-Platform, As Well As Major Enhancements to Mobile Metrix in India

comScore announced the launch of MMX Multi-Platform, along with major upgrades to Mobile Metrix in India with the introduction of data from its recently launched mobile consumer panel. The introduction of Android mobile panel data expands comScore’s measurement of mobile audiences in India to enable more robust reporting of visitation, engagement and demographics, including new segments for age and gender.

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comScore

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Member Press Release

comScore Announces Expanded Multi-Platform and Mobile Measurement in Malaysia with Introduction of Mobile Consumer Panel Data

comScore announced major upgrades to MMX® Multi-Platform and Mobile Metrix® in Malaysia with the introduction of mobile consumer panel data. The introduction of Android mobile panel data expands comScore’s measurement of mobile audiences in Malaysia to enable more robust reporting of visitation, engagement and demographics, including new segments for age and gender.

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Submitter's Company:

comScore

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Member Press Release

comScore and CTR Announce Expanded Multi-Platform and Mobile Measurement in China

comScore and CTR Market Research announced major upgrades to comScore MMX Multi-Platform and Mobile Metrix in China with the introduction of mobile consumer panel data powered by CTR. The introduction of Android smartphone panel data for application reporting expands comScore’s measurement of mobile audiences in China to enable more robust reporting of visitation, engagement and demographics.

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Submitter's Company:

comScore

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Member Press Release

Kantar Millward Brown Partners with Cuebiq to Provide Marketers with Critical Intelligence on Offline ROI

New York, NY (May 17, 2017)

Kantar Millward Brown, a leading global research agency helping businesses grow strong brands, today announced a partnership with Cuebiq, the largest provider of accurate and precise location data in the U.S., to help marketers measure the offline ROI of their advertising.

Submitter's Company:

Cuebiq

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Member Press Release

Cuebiq Unveils Industry’s First Footfall Attribution Benchmarks for Nine Key Verticals

Cuebiq Unveils Industry’s First Footfall Attribution Benchmarks for Nine Key Verticals

Report allows marketers to determine impact of digital campaigns on offline activities like in-store visits

New York, NY (June 6, 2017)

Submitter's Company:

Cuebiq

Content Tags (Deprecated):

mobile attribution analysis

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News Type:

Member Press Release

comScore announces launch of new multi-platform & enhanced mobile measurement in Indonesia

comScore is today excited to announce the launch of new multi-platform measurement and enhanced mobile measurement in Indonesia, with the introduction of data from its recently launched mobile consumer panel.

The offerings expand comScore’s measurement of mobile audiences in Indonesia to enable more robust reporting of visitation, engagement and demographics.

This development follows comScore’s appointment as the Online Audience Measurement Partner in Indonesia by the Indonesian Digital Measurement Consortium (IDMC) and Bekraf.

Submitter's Company:

comScore

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News Type:

Member Press Release

Infobip launches OMNI, sparked by global expansion and A2P messaging growth

London, UK, 22 February 2017 – Cloud communications provider Infobip has launched OMNI, its omnichannel enterprise messaging solution. The move follows continued A2P SMS growth for the company as a result of new client wins and the continued global expansion of its network, with Infobip now processing over 7 billion transactions a month and its platform touching more than 60% of all world’s mobile phones.

Submitter's Company:

Infobip

News Type:

Member Press Release

IoT: Differentiate your brand through smart products

Going to Millennial 20/20? Attend our session on IoT and hear how Chris Bevans, Creative Director of DYNE, a luxury mens sportswear company, utilized IoT to improve consumer loyalty, maximize target audience reach, and optimize content to develop a strong competitive advantage. Reserve a private meeting with us to discuss how IoT can help your business boost marketing efforts and reach customers past the point of purchase. Schedule a meeting: http://bit.ly/2lsfFbu Schedule a demo: http://bit.ly/2lGLMHE

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Cuebiq Closes $3.5M in Funding and Appoints Rick Belluzzo as Chairman of the Board

NEW YORK, NY FEBRUARY 09, 2017 Cuebiq, a next-generation location intelligence company that helps businesses glean actionable insights about real-world consumer behaviors and trends, has closed on $3.5M in Round A funding. The round was led by Tribeca Angels, a network of financial professionals that finances and supports advancements in the finance and enterprise technology sectors, and ARC Angel Fund NYC, an early-stage investment group.

Submitter's Company:

Cuebiq

Content Tags (Deprecated):

location intelligence

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News Type:

Member Press Release

Syniverse to Invest $45 Million for Minority Stake in Vibes

http://finance.yahoo.com/news/syniverse-invest-45-million-minority-130000789.html

Submitter's Company:

Vibes

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News Type:

Member Press Release

Mobile Marketing Platform Vibes Get $45M Corporate Investment

http://www.wsj.com/articles/mobile-marketing-platform-vibes-get-45m-corporate-investment-1464786002

Submitter's Company:

Vibes

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News Type:

Member Press Release

Why These 2 Mobile Companies Are Teaming Up to Help Gap and Chipotle Run Global Campaigns

http://www.adweek.com/news/technology/why-these-2-mobile-companies-are-teaming-help-gap-and-chipotle-run-global-campaigns-171746

Submitter's Company:

Vibes

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News Type:

Member Press Release

Global messaging platform Infobip opens local office in Madrid

Global A2P SMS and mobile services provider Infobip today announced the opening of a new office in Madrid to support growing demand throughout Spain for professional messaging and mobile services.

Submitter's Company:

Infobip

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News Type:

Member Press Release

Beintoo spins off US operations under new business intelligence company: Cuebiq; Antonio Tomarchio appointed to CEO, Cuebiq

Cuebiq Enters Business Intelligence Marketplace and Launches New Interactive Attribution Dashboard, VisitQ

Submitter's Company:

Cuebiq

Content Tags (Deprecated):

location analytics

data driven marketing

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News Type:

Member Press Release

Infobip crowned best A2P SMS provider at Capacity Messaging and SMS World Awards

LONDON, UK, 03 December 2015– Leading messaging and mobile services provider Infobip is today announcing it has won the Best A2P SMS Provider award at the Capacity Messaging and SMS World Awards.

From a group of the most established SMS providers, Infobip was selected as a result of its industry standing, its fresh approach to operator partnerships through the Business-as-a-Service model, and upcoming innovative products to receive an inaugural Messaging and SMS World Award.

Submitter's Company:

Infobip

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News Type:

Member Press Release

CBN Campus Media Teams Up with Blue Bite to Expand Campus mTAG Magnet Program

October 7, 2015 – CBN Campus Media, the leading provider of integrated static and digital media products on college campuses, and Blue Bite, the Mobile Standard in Out-of-Home™, expand their partnership as they launch their Campus mTAG Magnet Program. On the heels of an extremely successful pilot, the deployment will reach over 19,000 students on 20 campuses across the United States.

Submitter's Company:

Blue Bite

News Type:

Member Press Release

Blue Bite Teams Up with Zenith Media and Blue 449 for the Launch of PUMA's Latest Sneaker, the Ignite XT

September 15, 2015 – Global Sports Brand PUMA, in partnership with Blue 449 and Zenith Media, has teamed up with Blue Bite, the Mobile Standard in Out-of-Home™ and Austria-based mobile agency Loop, to create a one-of-a-kind campaign to promote PUMA’s latest sneaker, the Ignite XT and its brand ambassador partnerships with Usain Bolt and Rihanna.

Submitter's Company:

Blue Bite

Content Tags (Deprecated):

Retail Mobile Campaign

News Type:

Member Press Release

Blue Bite Introduces, esca, A New Dual-Mode BLE Beacon

AUGUST 27, 2015 – Today, Blue Bite, the Mobile Standard in Out-of-Home™, announces the launch of esca®, the first all-encompassing BLE beacon solution that leverages a powerful, cloud-based dashboard, innovative dual-mode hardware, and expansive developer resources. Built on nearly a decade of experience in managing mobile touchpoints, Blue Bite’s esca platform introduces a new way to deploy, manage, and analyze beacons.

Submitter's Company:

Blue Bite

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News Type:

Member Press Release

Freckle IoT and Blue Bite Partner to Create North America’s Largest Proximity Network

With over 60,000 beacon deployments, Freckle IoT and Blue Bite enable more brands to engage connected consumers along the path-to-purchase.

Submitter's Company:

Blue Bite

News Type:

Member Press Release

Lamar Advertising Company and Blue Bite Partner to Expand Mobile Interactivity

Photo on left: Toyota promoted the launch of its redesigned Corolla at transit locations via mTAG. The mobile-only virtual test-drive was delivered to commuters via a simple mobile engagement. Photo on right: Blue Bite’s mTAG installed on Lamar Advertising Company’s street level media in Buffalo, NY.

Submitter's Company:

Blue Bite

Member Mention:

Mikhail Damiani

News Type:

Member Press Release

Blue Bite Partners with Pikasso and Expands its Reach Overseas

New York, NY: January 6th, 2015 Pikasso, a leading OOH advertising company in the Levant and North Africa, and Blue Bite, the Mobile Standard in OOH, announced today their partnership to implement the latest in OOH mobile marketing. “We are excited to partner with Pikasso, the leader in out-of-home advertising in Lebanon, Jordan and Algeria, said Mikhail Damiani, CEO and Co-Founder of Blue Bite. “This marks the largest expansion of our mobile solution outside of North America, spanning Pikasso’s 8,840 advertising faces in over 300 cities."

Submitter's Company:

Blue Bite

News Type:

Member Press Release

Blue Bite and Cemusa Partner on First-of-its-Kind Mobile Rollout in the largest Media Market in North America

Extending the Impact of Outdoor Media through Mobile Engagement

Submitter's Company:

Blue Bite

News Type:

Member Press Release

Infobip reaches new data security milestone

Infobip’s cloud platform benefits from €1.8 million investment to protect user data as company expands its security compliance.

Submitter's Company:

Infobip

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News Type:

Member Press Release

Umniah-Infobip Partnership Offers Direct Mobile Billing Options to Customers

Infobip has recently strengthened its partnership with Umniah to offer an alternative direct mobile billing service to its subscribers. The new payment method is the first such service to be offered in the Jordanian market.

Submitter's Company:

Infobip

News Type:

Member Press Release

BroadSign International, LLC and Blue Bite Announce Mobile Partnership for Digital Out-of-Home

BroadSign and Blue Bite will collaborate on digital signage networks’ mobile strategies and campaigns.

Submitter's Company:

Blue Bite

Member Mention:

Mikhail Damiani

News Type:

Member Press Release

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