Data is the Fuel of your Retention Engine | MMA / Marketing + Media Alliance

Data is the Fuel of your Retention Engine

Nov 25 APAC
Webinar Sponsor:
Ankur Gattani Ankur Gattani Chief Growth Officer, WebEngage
Anshuman Mishra Anshuman Mishra AVP - Channel Partnerships, Brands, WebEngage
Deepak Oram Deepak Oram Sr. VP - Growth Marketing & Martech, HDFC Bank
Vaidyanath Subbaraman Vaidyanath Subbaraman Director /Global Head - Technology, Unilever
Moneka Khurana Moneka Khurana Country Head & BOD Member, MMA Global India

Beyond the rhetoric of Data being the new oil, this session will dig a level deeper on what's the data to collect - what the sources are and how do you make it actionable by breaking down the silos.

Session Highlights:

  • How to Collect, Unify, Deploy data
  • Stories Data Tells
  • Becoming a Power User