Global

Rethinking the world of marketing measurement and attribution.

Captify Impact Study

We welcome all MMA members to join our Slack Community, a great place to connect with us and each other and stay up-to-date on events, resources and working groups.

“Going dark” and focusing on short-term price promotions are in fact counter-productive strategies.

Understanding shifts and preparing for growth in uncertain times. A South African perspective from Kantar SA

This is part of Nasdaq's ongoing analysis of the exceptional market volatility which began in late February and has since continued to rock the markets.