Member Press Release

Jakarta, Indonesia, September 3, 2020 -- Integral Ad Science (IAS), the global leader in digital ad verification, today released the results of a new research report exploring 'The Impact of Stay-at-Home Behaviours on CTV’ among Indonesian consumers. Connected TV (CTV) has become mainstream in Indonesia with 7 in 10 consumers having access to it and a whopping 92% of consumers have increased their consumption of streaming content during the COVID-19 pandemic.

LOS ANGELES, August 13, 2020 - Gimbal announced today that it has acquired the assets of InStadium, the nation’s largest fan engagement platform. With the power of Gimbal’s location intelligence and identity solutions, Gimbal InStadium will offer a new suite of solutions for sports and entertainment companies to reach fans and extend high-impact branding opportunities for advertisers across all channels. 

19 Aug 2020 Jakarta, Indonesia- Integral Ad Science (IAS) today announced the launch of its new Pinterest integration, which delivers viewability and fraud measurement for Pinterest’s mobile app inventory. 

During a keynote at the MMA Global CEO/CMO Summit, IBM SVP of Cognitive Applications, Ecosystems and Blockchain Bob Lord, Influential CEO Ryan Detert and Wells Fargo VP of Brand Reputation Josephine Chew offered a preview of the offering IBM & Influential have partnered to create: a new social targeting solution that uses AI to find and secure trusted and safe social influencers so that brands can still tap into the enormous reach of social platforms without jeopardizing their brand values. CEO/CMO reaction to this growing industry problem is highlighted in the charts below.

Paris, June 2^nd 2020 – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces today its partnership with S4M, the drive-to-store platform, enabling advertisers to combine their Out-of-Home (OOH) and mobile advertising activations to drive store footfall.

Paris, June 3^rd 2020 – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces today its partnership with S4M, the drive-to-store platform, enabling advertisers to combine their Out-of-Home (OOH) and mobile advertising activations to drive store footfall.

Barbier to lead Ogury’s product vision and innovation.

Essence wins integrated media agency of record mandate for Games24x7

New partnership will accelerate Games24x7's growing business and brand expansion in India