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MMA Press Release

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What:   
The Mobile Marketing Association’s (MMA) upcoming 2010 Consumer Best Practices (CBP) Public Forum event is an open dialog to solicit feedback from all players in the mobile marketing ecosystem with regard to the MMA’s U.S. CBP Guidelines for Cross-Carrier Mobile Content Services document.  Agenda highlights include:

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MEDIA ADVISORY: New York, Jan. 18, 2010

Oganization Supports Continued Engagement with FCC on Industry Self-Regulation


What:   
Commenting on the FCC’s Notice of Proposed Rule Making (NPRM) on net neutrality, Kristine van Dillen, director of industry iniatitives and partnerships for the Mobile Marketing Association (MMA) (www.mmaglobal.com), issued the following statement:

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Members Respond to Crisis; Mobile Enables Quickest Way to Send Monetary Donations

What: According to the Mobile Marketing Association (MMA) (www.mmaglobal.com), the quickest way to provide monetary relief to those affected by the recent earthquake in Haiti is mobile giving, and the organization’s member companies have responded.

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Singapore, January 05, 2010 – The Mobile Marketing Association (MMA), a global organization leading the way in promoting the development and sustainability of mobile marketing, today announces its top 10 predictions for the mobile telecommunications industry in Asia for the coming year. As 2009 comes to a close, the MMA looks forward to the next set of developments in the ever-changing Asian telecommunications scene.

Growing up: regionally-focused growth

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Integration of Brazilian mobile marketing body brings MMA membership more than 750 worldwide

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New York – December 15, 2009 – The Mobile Marketing Association (MMA) (www.mmaglobal.com), a global organization leading the way in promoting the development and sustainability of mobile marketing, today announces its top 10 industry predictions for mobile marketing in North America for the coming year. As 2009 comes to a close, the MMA also celebrates several significant milestones that will serve as a solid foundation moving into the new year.

MMA’s Top 10 for 2010

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MMA offers winner free MMA membership, participation in MMF events and free consultancy from members as part of agreement  

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2009 Served as Year of Leadership Strength Setting the Stage for 2010

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Singapore, 2 December 2009 – Why pay normal prices? It is now possible for the best deals in town to come to the palm of your hand.

Rednano Mobile is using a breakthrough in location-based technology to alert you to the promotions and discounts right in your vicinity, no matter where you are and whether you are standing still or on the move.

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Emerging mobile functionalities include Mobile Payment, Mobile Gaming, Mobile Healthcare and Mobile Music

Adoption of feature-rich handsets pushes mobile advertising and marketing growth

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