Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Media Agencies - India 2023

Rank Media Agency Network Location Region Points
1 Mindshare WPP Mumbai India 220.6
2 Wavemaker WPP Mumbai India 170.0
3 EssenceMediacom WPP Gurgaon India 80.7
4 Wavemaker WPP Gurgaon India 72.7
5 Madison Media Mumbai India 60.6
6 Mindshare WPP Bangalore India 48.4
7 OMD Omnicom Group Mumbai India 40.4
8 Publicis Media Publicis Groupe Gurgaon India 32.3
9 EssenceMediacom WPP Mumbai India 30.3
10 Mindshare WPP Gurgaon India 28.7
11 Havas Media Havas Group Mumbai India 21.1
12 Interactive Avenues Interpublic Group Mumbai India 20.2
12 OMD Omnicom Group Gurgaon India 20.2
14 Publicis Media Publicis Groupe Mumbai India 16.1
14 Zenith Publicis Groupe Gurgaon India 16.1
16 Carat Dentsu Gurgaon India 12.1
16 Interactive Avenues Interpublic Group Bangalore India 12.1
16 Madison World Mumbai India 12.1
16 Wavemaker WPP Bangalore India 12.1
20 OMD Omnicom Group Bangalore India 8.5
21 Starcom Publicis Groupe Mumbai India 8.1
22 Bigtrunk Communications Mumbai India 4.0
22 EssenceMediacom WPP Bangalore India 4.0
22 EssenceMediacom WPP Delhi India 4.0
22 Madison Media Delhi India 4.0
22 Organic by MSL WPP New Delhi India 4.0