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Webinar: The State of Consumer AI

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The State of Consumer AI

Wednesday, October 15, 2025 - 12:00pm to 1:00pm EDT

Artificial intelligence isn't just a future trend—it's already reshaping consumer behavior at scale. New research from MMA Global and Kantar reveals how people across generations are weaving AI into their daily lives, from shopping and creativity to personal expression and decision-making.

Marketers are facing a pivotal moment: consumers are adopting AI faster than many brands. Join this exclusive webinar to understand the real state of consumer AI and what it means for your marketing strategies today.

Region:

Global

Speakers:

Vassilis Bakopoulos

SVP – Head of Industry Research

Marketing + Media Alliance

Shepherd Laughlin

Director, Futures

Kantar

Maria Amenta

Corporate Vice President - Research

New York Life Direct

Shweta Merchant

Vice President, Marketing & Comms - Strategy & Ops

Intuit

Emily Bordages

Director of Performance, Creative & Web Strategy

Peloton

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Fuel Brand Success with MMA Global’s Proven Frameworks - MEA

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SEO & ROI Mastery in the Age of AI

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The Quick Commerce Playbook

The Quick Commerce Playbook India 2025 is designed as a definitive guide for brands, businesses, and investors navigating India’s fast-evolving Q-commerce landscape. Fueled by shifting consumer expectations, hyperlocal fulfillment models, and rapid digital adoption, Q-commerce is transforming how products are discovered, purchased, and delivered.

Released:

October, 2025

Region:

APAC, India, Global

Research

The State of Video & CTV

Video is now at the heart of the marketing mix

An overwhelming majority of marketers plan to increase their investment in the year ahead, seeing it as the most essential tactic for reaching audiences and driving business outcomes across the entire funnel.

The State of Creative Process in Marketing Report

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PREMEXCO CONNECT 2025 Private - September 16 - Registration

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Private-2025 MMA DMEXCO LOUNGE 17-18 September

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September 17 | 4:30 pm - 6:00 pm

HALL 6 | B:038

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Webinar: How AI is Shaping the Future of Creative Effectiveness

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Wednesday, October 15, 2025 - 12:00pm to 1:00pm EDT

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