Tuesday, December 13, 2016 - 2:00pm to 3:00pm EST
Watch the Webinar:
If your company is an MMA member and you need log-in information, please email [email protected].
Third in the “Mastering Multi-Touch Attribution” series, this webinar will help you differentiate between different MTA offerings and approaches and identify providers’ readiness to solve your most important marketing challenges.
You will:
- Learn how to recognize what good data looks like and how it can be best applied with MTA
- Gain a solid non-technical understanding of the strengths and weaknesses of various MTA methodologies and data approaches
- Identify evaluative tools to help you make sense of different approaches that MTA providers offer
- Review real-world examples of how different MTA methods work to solve the business challenges with which marketers struggle
Speakers:
