Monday, December 15, 2025
8:00 AM – 9:00 AM
Registration
Registration
9:00 AM – 9:10 AM
Doors Open
Doors Open
9:10 AM – 9:15 AM
NEXT! in Opening the Age of Alliance
NEXT! in Opening the Age of Alliance
9:15 AM – 9:25 AM
NEXT! in Building the Power of We
NEXT! in Building the Power of We
9:25 AM – 9:35 AM
NEXT! in For Today and the Future
NEXT! in For Today and the Future
9:35 AM – 9:45 AM
NEXT! in The Global View
NEXT! in The Global View
CEO, Marketing + Media Alliance APAC | Global Head of SMARTIES WW and BOD Asia Pacific
MMA APAC

9:45 AM – 10:00 AM
NEXT! in Human x Machine
NEXT! in Human x Machine
10:00 AM – 10:15 AM
NEXT! in State of AI in Marketing
NEXT! in State of AI in Marketing
10:15 AM – 10:30 AM
NEXT! in Emotion in Motion
NEXT! in Emotion in Motion
10:30 AM – 11:00 AM
Coffee Break
Coffee Break
11:00 AM – 11:30 AM
NEXT! in FinTech in Alliance
NEXT! in FinTech in Alliance
11:30 AM – 11:45 AM
NEXT! in Smart Infrastructure
NEXT! in Smart Infrastructure
11:45 AM – 12:00 PM
NEXT! in The Screen Evolution
NEXT! in The Screen Evolution
12:00 PM – 12:20 PM
NEXT! in The Currency of Trust
NEXT! in The Currency of Trust
12:20 PM – 12:40 PM
NEXT! in REPİD
NEXT! in REPİD
12:40 PM – 1:45 PM
1:45 PM – 2:05 PM
NEXT! in Connected Retail
NEXT! in Connected Retail
From Shelf to Screen — Data, Loyalty, and Value in Every Interaction
2:05 PM – 2:20 PM
NEXT! in Creativity for All
NEXT! in Creativity for All
Empowering Marketers to Design, Collaborate, and Scale Ideas Faster
2:20 PM – 2:35 PM
NEXT! in The Future of Connection
NEXT! in The Future of Connection
Building Communities and Growth in a Human-Centered Internet
2:35 PM – 2:50 PM
NEXT! in The Intelligent Marketplace
NEXT! in The Intelligent Marketplace
Personalization, Predictive Shopping, and the Power of Customer Data
2:50 PM – 3:05 PM
NEXT! in Smarter Journeys
NEXT! in Smarter Journeys
Where AI Maps Consumer Intent into Measurable Movement
3:05 PM – 3:30 PM
3:30 PM – 3:45 PM
NEXT! in Performance Redefined
NEXT! in Performance Redefined
Powering the Mobile Ecosystem Through Speed, Scale, and Relevance
3:45 PM – 4:00 PM
NEXT! in The Sound of Culture
NEXT! in The Sound of Culture
4:00 PM – 4:15 PM
NEXT! in Play to Engage
NEXT! in Play to Engage
4:25 PM – 4:45 PM
NEXT! in The Rhythm of Partnership
NEXT! in The Rhythm of Partnership
4:45 PM – 5:00 PM
NEXT! in Learning in Alliance
NEXT! in Learning in Alliance
Become an MMA NEXT! Conference | Istanbul 2025 partner today.
Fill out the form below to request more information:
or, contact:
Serkan Karaman
MMA Global
E: [email protected]









