THE AGE OF ALLIANCE: MMA NEXT! CONFERENCE 

Marketing is no longer a solo act. The age of silos is over. What lies ahead is a world where data, AI, creativity, and technology don’t just coexist; they collaborate with purpose. Where value isn’t based by guesswork or legacy metrics, but through tested, science-backed collaboration and shared intelligence.

We call it The Age of Alliance.

MMA NEXT! CONFERENCE  returns for its 16th year with a renewed focus on what’s next for marketing + media; what’s provable, scalable, and CMO-led. Together, we’ll explore the urgent question: Where do we go from next?

Our agenda is built around:

• AI-powered personalization 

• Data-driven creativity 

• Predictive, sustainable measurement models

• Martech innovation with real business outcomes

• Responsible—human-centered AI adoption

This is a call to CMOs. Technologists. Strategists. Growth hackers. Visionaries. Category challengers. 

And anyone ready to say: “I wish I knew then what I know now; so let’s make sure we all know it next.”

Bring your experiments. Bring your hard questions. Bring your next big ambition. 

Together, let’s #ShapeTheFuture of Marketing + Media.

Welcome to THE AGE OF ALLIANCE!