Marketing + Media Alliance / MMA

Come for the alliance.
Stay for the impact.

Welcome to a new MMA. We take on real marketing challenges with bold innovation and rigorous research. We are a peer-driven CMO community, relentlessly pursuing new skills, tools, and business growth. We uplift and empower each member and, as an alliance, lead the industry forward into the future.

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MMA

Who We Are

The MMA is the only global trade association that brings together the entire ecosystem of marketers, tech providers, sellers and agencies with representation and engagement from the highest levels, proven by our Board of Directors.

By joining, you'll be exposed to top marketing talent, thought leaders and change-agents in the industry for more in-depth insight into issues and solutions – focused on building platforms that matter to you. The MMA offers the gravitas, technical knowledge, and connections that no other organization can.

Norman De Greve
Charisse Ford Hughes
David Mogensen
Lynne Biggar
Nicola Mendelsohn
Jack Philbin
Janet Balis
Kellyn Smith Kenny
Deborah Wahl
Karin Timpone
Luis Di Como
John Costello
Sean Macnew
Greg Stuart
Noha Abdalla
Zena Arnold
Lara Balazs
Molly Battin
Tom Duncan
Gail Horwood
Zach Kitschke
Vineet Mehra
Marcel Marcondes
Mike Raffensperger
Sherina Smith
Marisa Thalberg
Thomas Ranese
William White
Angela Zepeda
Toby Barlow

The MMA is the only global trade body the brings together the entire marketing ecosystem together with representation and engagement from the highest levels.

The Brand Marketer / CMO is at the heart of MMA.
Our members shape the industry and set the standard for modern marketing.

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You're in good company.

Many of the world's largest and most-respected brands – including 19 Fortune Top 25 B2C companies – trust MMA Global to deliver insights and actionable programs that drive business impact.

What We Do

We solve the hardest questions in marketing. At our core, the MMA is committed to science and truth. Through a rigorous and intensive research agenda in the areas of measurement, organization, data, AI and more, we give the confidence to drive change and help CMOs make better decisions more quickly.