LATAM Shortlist | MMA / Marketing + Media Alliance

Announcing the Smarties LATAM Shortlist

Brand Awareness

  • Magnum Unilever and Adsmovil
    Adsmovil - Magnum Ecuador
  • Coca Cola and OnlyIF
    Mama Debe Mensajear
  • The Coca-Cola Company / Sprite and Pachuco Digital
    You talk too much
  • TIM and R/GA Sao Paulo
    TIM Blah

Cross Media / Cross Mobile Integration

  • Jugos del Valle and J. Walter Thompson
    Caring Experiments
  • The Coca-Cola Company / Sprite and Pachuco Digital
    You talk too much
  • Televisa and Televisa
    LOGOUT

Innovation

  • Ford Edge and The Blue Hive Mexico
    Interaction with Technology Ford Edge Innovation
  • Penguin Books and Mood\TBWA
    Tweet for a Read
  • The Coca-Cola Company / DESTAPP and Pachuco Digital
    DESTAPP
  • Televisa and Televisa
    LOGOUT

Lead Generation

  • Bestbuy Cobranding Microsoft and Exponential
    Bestbuy Snackbar by Appsnack
  • Coca Cola and Adsmovil
    Adsmovil- Coca Cola Banner Game: Amarguetix
  • Hyundai and Ginga
    Mobile Retail Activation
  • The Coca-Cola Company / Sprite and Pachuco Digital
    You talk too much

Location Based

  • Amope and Adsmovil
    Adsmovil - Amope Product Launch in Brazil
  • Hyundai and Ginga
    Mobile Dealership Activation

Mobile App

  • The Coca-Cola Company / DESTAPP and Pachuco Digital
    DESTAPP
  • Philadelphia and SapientNitro
    Voice Cooking
  • Televisa and Televisa
    LOGOUT

Mobile Website

  • Nutry and Ginga
    Nutry Labs

Product / Services Launch

  • Amope and Adsmovil
    Adsmovil - Amope Product Launch in Brazil
  • TIM and R/GA Sao Paulo
    TIM Blah
  • Hyundai mx and Starcom
    Hyundai Brand Introduction

Social Impact / Not For Profit

  • City Council of Porto Alegre - RS , Brazil and Queen Mob
    Procon app