Can you define a bit more how Epsilon's Core ID is able to ingest ID-based anonymous identity? Does this mean, for example, that Core ID is able to not only ingest PII but able to ingest IDs like the IAB's UID2s? | MMA / Marketing + Media Alliance

Can you define a bit more how Epsilon's Core ID is able to ingest ID-based anonymous identity? Does this mean, for example, that Core ID is able to not only ingest PII but able to ingest IDs like the IAB's UID2s?

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Due to our vast digital footprint and partnerships with thousands of publishers, we are able to establish ID-based anonymous identity. As we recently announced, our CORE ID will become interoperable with UID 2.0.

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