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APAC

MMA DATA Unplugged India | 3rd Edition - SPEAKER

Thank you for giving this opportunity. Truly thank the team at MMA and everyone involved to provide a platform to express our views. It was well managed and co-ordinated event with many insights coming in for AI in marketing.

The work done by MMA is fantastic and looking forward for more and more collaboration.

 

Partner, Data & Analytics, Technology Consulting
EY

Authored by: Akash Dongre, Co-founder, CPO, Indus Appstore

In the tapestry of India's digital landscape, the call for an indigenous app store resonates louder than ever. The current scenario paints a picture of an app economy in flux, where global giants dominate, but local nuances remain largely unaddressed.

Businesses are constantly seeking ways to optimize their strategies and boost return on investment. One crucial aspect of this optimization process is mastering tracking and attribution in performance marketing. Effectively measuring and attributing the success of your campaigns can significantly enhance your marketing efforts.

Here are four tips to help you navigate the world of performance marketing. This is by Shashi Bhushan Singh, Founder & Director, Shisham Digital which specializes in performance marketing with audience intelligence at the core and global offices.

Vietnam
October 25, 2024 / Ho Chi Minh City

In an era characterized by exponential technological advancement, the integration of Artificial Intelligence (AI) into marketing strategies stands as a pivotal force driving innovation and reshaping the landscape of consumer engagement. As we navigate through this dynamic intersection of technology and marketing, understanding the evolving state of AI in this realm becomes not just essential but transformative.

Released: 
November, 2023
Education Section: 
Region: 
Vietnam
June 28th, 2024 | Ho Chi Minh City
Vietnam
April 5th, 2024 | Ho Chi Minh CIty
APAC
November 15, 2024 | Jakarta

Amazon Ads (India)

Featuring input from industry trailblazers, this is the most awaited and anticipated report to help marketing professionals strengthen their strategy to drive business growth in 2024. It covers topics such as Artificial Intelligence (AI), Retail Media and the latest MarTech trends. The research in the report is backed by solid data and analyzed by experts to provide a comprehensive overview of the challenges and opportunities that lie ahead.

Released: 
November, 2023
Region: