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MMA Text Marketing Initiative - Messaging in the Marketing Mix

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MMA North America Mobile Security Committee

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Mobile security is no longer a “nice to have” but rather an imperative to safeguarding all of our customers’ personally identifiable data, and protecting our hard earned brand reputations from the damage and chaos cyber criminality can unleash, while learning from each other as we work together to close vulnerability gaps.

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2014 MMA Mobile Couponing Strategic Framework

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2014 MMA Mobile Video Benchmarking Study Overview

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MMA North America Location Committee Framework

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