| Page 573 | MMA / Marketing + Media Alliance

Raising the Bar for Omnichannel Commerce

Oct 13, 2016

Raising the Bar for Omnichannel Commerce

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10 Tips For Crafting a Better Mobile Experience For Holiday Shoppers

Oct 11, 2016

10 Tips For Crafting a Better Mobile Experience For Holiday Shoppers

Every holiday, mobile traffic increases at a remarkable rate. Yet, marketers still struggle to drive conversation through their mobile channels. Join IBM Product Marketing Manager, Michael Trapani, and learn everything you need to know about designing a holiday experience that can increase revenue and create promoters of your brand during this critical season.

In this webinar, you’ll learn:

Top 5 Tips For Demystifying Viewability

Sep 7, 2016

Top 5 Tips For Demystifying Viewability

When it comes to safeguarding the quality of digital advertising buys, it can sometimes feel like a game of whack-a-mole; as soon as one fraud or bot problem is addressed, another seems to appear. Quality challenges never fully go away.

Over the past few years, viewability in particular has become a major discussion point within the advertising industry. This webinar will help brand marketers understand:

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Industry Award Nominations

Full Name

Global Marketer of the Year

This award represents the Marketer that has incorporated mobile marketing as an indispensable part of their marketing strategy worldwide and is using mobile to drive the innovation of marketing.

Company Name

Global Publisher / Media Company of the Year

This award represents the Publisher or Media Company that has exhibited unprecedented leadership within the mobile marketing industry to help drive growth and best practices.

Company Name

Global Enabling Technology Company of the Year

This award represents the Mobile Enabling Technology Company whose innovative technology has changed the landscape of the mobile marketing industry and disrupted the industry.

Company Name

Global Agency of the Year

This award represents the Agency that has incorporated mobile marketing as an indispensable part of the marketing mix for their clients and has exhibited leadership within the mobile marketing industry.

Agency Name

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Discover 3 Ways Foot Traffic Can Help You Drive More Sales

Oct 6, 2016

Discover 3 Ways Foot Traffic Can Help You Drive More Sales

Join mobile device location and programmatic leader Ubimo, and location intelligence leader Cuebiq, to showcase how you can get the most out of your mobile campaigns. Our experts will define 3 campaign tactics where foot traffic can help you drive more sales and connect programmatic with foot traffic measurement to improve campaign effectiveness.

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