Komal Shukla | MMA / Marketing + Media Alliance

Komal Shukla

Regional Digital Marketing & Media Head - Snacks
Mars

Komal Shukla is a regional marketing and media leader with over 15 years of experience driving integrated brand growth across APAC, AMEA and global markets. She currently leads Digital Marketing & Media for the Snacking business at Mars Incorporated (formerly Kellanova), overseeing media, digital strategy, content, social and data-driven marketing transformation across multiple markets.

Her experience spans full-funnel media strategy, creative effectiveness, digital transformation, retail media, measurement and AI-enabled marketing innovation. Throughout her career, she has partnered closely with global, regional and local teams to build marketing capabilities that balance brand building with measurable business impact.

Komal is particularly passionate about the intersection of creativity, culture, technology and effectiveness, and brings a strong perspective on how data-informed marketing can elevate both consumer experience and commercial outcomes.

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