Kriskorn Chullakesa is a marketing and brand growth leader with over 10 years of experience building premium and luxury brands. As Group Brand Manager – Luxury & Prestige at Pernod Ricard Thailand, she leads brand strategy and integrated marketing across digital, retail, PR and experiential platforms. Her experience spans brand building, consumer experience, digital transformation, portfolio management and P&L leadership, with a strong focus on connecting creativity with measurable business impact. Passionate about culturally relevant marketing, Kriskorn believes the strongest brands are built by combining consumer insight, creativity and commercial discipline to create meaningful experiences that drive both desirability and sustainable growth.
