Agnes is a seasoned marketing & media professional with over 25 years of experience in media, complemented by a strong foundation in consumer promotions.
She began her career with Mead Johnson Philippines, where she gained valuable experience in consumer promotions before joining Rebisco, where she has built an extensive career spanning media strategy, planning, negotiations and agency management.
She currently serves as Head of Media and Promotions of RGFVI, leading the company’s media and promotions initiatives across its portfolio of brands. Her role encompasses media strategy and governance, agency partnerships, consumer promotions, digital and emerging media, and Department of Education partnership program.
With decades of experience connecting brands with Filipino consumers, Agnes brings to the MMA SMARTIES Final Jury a combination of media expertise, business perspective and a deep understanding of effective and impactful brand communication through media.
