Bridging the Finance / Marketing Gap | MMA / Marketing + Media Alliance
The Great Debates

Bridging the Finance / Marketing Gap

Finance and Marketing sometimes speak different languages, even when they are trying to drive the same growth outcomes. This webinar addresses how marketing executives are translating marketing metrics into financial enterprise value.
Jan 31, 2024 Global
In Partnership With
Rex Briggs Rex Briggs MMA AI Subject Matter Expert and Author, “The AI Conundrum”, Marketing + Media Alliance
Ron Codd Ron Codd Former Chief Finance Officer, PeopleSoft
Marisa Cranswick Marisa Cranswick Integrated Media Strategy Lead, Kroger
Finance and Marketing sometimes speak different languages, even when they are trying to drive the same growth outcomes. This webinar addresses how marketing executives are translating marketing metrics into financial enterprise value.

Related Content