With years of experience in technology and marketing, Hui Mei is a strategist and transformation leader, driving innovation and building teams. She is passionate about technology solving societal problems and a champion for diversity and inclusion.

Hui Mei is responsible for helping organizations build resilience, empower digital natives, innovate using creative thinking and artificial intelligence, and nurture a culture of inclusion. She brings extensive experience in the technology industry, leading payment network, marketing, product development and go-to-market transformation for customers across Asia Pacific and around the world. She is currently in HP as Global Head of Marketing Process Automation where she leads process and marketing technology improvement initiatives and responsible for oversight and deployment of content management and transformation.

Prior to this role, Hui Mei was the Senior Director for Visa in Asia Pacific, where was the leading Product Development Affluent customers. Prior to that, she was the Integrated Marketing Lead in Asia Pacific at Microsoft. She has both client and agency experience having worked in global agencies like Organic.com, Ogilvy and J Walter Thompson.

She lives in Singapore and is a graduate of the Simon Fraser University in Canada, where she majored in Economics and Mass Communications.