Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Agency Networks - Turkey 2024

Rank Agency Network Network Region Points
1 VML WPP Turkey 378.7
2 OMD Worldwide Omnicom Group Turkey 219.0
3 GroupM WPP Turkey 161.3
4 MullenLowe Group Interpublic Group Turkey 160.7
5 PHD Worldwide Omnicom Group Turkey 144.6
6 Mindshare Worldwide WPP Turkey 133.5
7 Havas Media Group Havas Group Turkey 129.7
8 IPG Mediabrands Interpublic Group Turkey 126.0
9 Dentsu International Dentsu Turkey 96.9
10 EssenceMediacom WPP Turkey 94.3
11 TBWA Worldwide Omnicom Group Turkey 73.6
12 DDB Worldwide Omnicom Group Turkey 52.2
13 Ogilvy WPP Turkey 40.1
14 RealWorks Turkey 32.2
15 Wavemaker WPP Turkey 32.1
16 Publicis Worldwide Publicis Groupe Turkey 22.0
17 Porter Novelli Omnicom Group Turkey 8.0
18 BBDO Worldwide Omnicom Group Turkey 6.9
19 Publicis Media Publicis Groupe Turkey 4.0