Overview | MMA / Marketing + Media Alliance

Business Impact Index

The MMA SMARTIES Business Impact Index is the first and only global mobile marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and technology enablers driving significant business impact through modern marketing. (In partnership with WARC).

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Business Impact Index

Top Creative Agencies

Global 2017

Top 10 ranking

Points by company

Full results

Rank Creative Agency Region Points
1 JWT Global 188.7
2 Red Fuse Communications Global 139.4
3 Koçzer Global 129.3
4 Leo Burnett Global 108.9
5 TBWA\Singapore Global 65.1
6 Ogilvy & Mather Global 59.4
7 Brainbow Conscious Creatives Global 58.7
8 Alametifarika Global 57.2
9 Redder Advertising Global 47.5
10 Jupiter Drawing Room, The Global 45.7
11 Madison Communication Global 44.5
12 DDB Global 43.9
13 Decon Global 42.7
13 Edible Global 42.7
15 AlmapBBDO Global 40.8
16 Boondoggle Global 40.1
17 mcgarrybowen Global 30.0
18 Lesoba Difference Global 29.9
19 Face to Face - DMCC Global 24.3
20 Cheil Worldwide Global 24.0
21 McCann Worldgroup Global 20.4
22 72 and Sunny Global 17.1
23 Being/Çözüm Global 9.3
24 FCB Global 9.0
25 Havas USA Global 8.5
25 Something Massive Global 8.5
25 BETC Global 8.2
25 Publicidad Comercial Global 8.2
29 CAB Studios Global 8.1
30 Rafineri Global 5.0
30 Starmark Global 5.0
32 Global Team Blue Global 4.0