Global | Page 215 | MMA / Marketing + Media Alliance

News

SMARTIES North America Awards Program - Last Call for Entries

Final deadline: December 16

News

SMARTIES Vietnam - Call for Entries

Entry Deadline: August 5

News

SMARTIES Indonesia - Call for Entries

Deadline Extended: August 5

Speaker Presentations

Presentations the MMA has permission to post are available for viewing and download below. View the full agenda.

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Creative: How do we leverage creativity in the age of digital and AI?

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MMA CMO & CEO Summit 2023

July 23-25, 2023 | Napa, California

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MMA EMEA Webinar - There is no new normal: Data-driven marketing: the difference between ‘buy’ and ‘bye’

Caroline Harrison

Philippa Snare

Olivia O’Neil

Sep 13, 2022

Making Brands Shine Bright in 2022: Top Tips for Festive Marketing

Devika Sharma

J K Varshika

Lucky Saini

+2Aug 10, 2022

Personalization and CX Media & Retail Media

Article

More Marketers Are Adopting Multi-Touch Attribution, But There’s Still Some Frustration

For the First Time, Majority of Marketers Are Using Multi-Touch Attribution for Marketing Analytics

MMA Global's 6th Annual State of Attribution Benchmark Report Reveals a Big Rise in Active MTA Adoption

News Type:

MMA Press Release

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